It is not a secret that sales of discrete graphics processing units for personal computers are decreasing. In the second quarter of the year shipments of graphics cards for desktop computers dropped to the minimum level in many years. Despite of this, shipments of graphics cards used by gamers are increasing, according to Jeff Fisher, senior vice president of GeForce business unit at Nvidia Corp.
One of the key reasons why sales of low-end graphics processing units are getting lower is increasing performance of graphics processors integrated into modern central processing units. Ten years ago, integrated graphics processors were incapable of delivering decent performance even in casual games, but today they offer fine frame-rates in a lot of games. As a result, people no longer need low-end graphics cards for desktop computers.
However, more and more people are buying GeForce GTX GPUs to play video games, according to Jeff Fisher, who spoke with Japanese 4Gamer.net web-site. Mr. Fisher claims that new-generation game consoles do not threat sales of discrete graphics adapters, but actually help to popularize games and GeForce GPUs.
http://www.kitguru.net/components/g...-of-high-end-geforce-gtx-gpus-are-increasing/
So the lower end is dropping off while people are using their IGPUs for gaming but high end GTXs sales are picking up. This quite surprises me in truth and quite different to how I was expecting the majority of people to game.