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NVIDIA ‘Ampere’ 8nm Graphics Cards

Ok, time to sign off from this thread until the big reveal. Looking forward to reading the many expressions of joy, grief and anger later on. :D
 
Bravetart said:
Keen to understand this as well. I know historically they've been slated but my 1080FE was absolutely fine in terms of noise/heat and they're certainly going for it in marketing the cooler this time around...
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With speculated cost of cooler at $200+ and with those dimensions it better be good...
 
Forgot how much I loved the old Nvidia memes.

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VincentHanna said:
Is there even a chance that Nvidia, with their video about the challenges of GPU cooling etc will have a reference design that's actually better than AIB's that use 2 or 3 fans?
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I'm really skeptical, and the reason for that is because the best cooling you can do is just deshroud the GPUs and add your own 120 fans to it. In fact, it's so much better that even the lowliest 2080 Ti will be better cooled with that method than buying the best air-cooled AIB model. There's just too many other considerations which ruin the cooling solution in the end for straight out of the box.

I really don't think there will be much point to AIBs this time tho, besides higher power limits. It was almost the case with Turing, the FE cooler was good & quiet enough, but it's moving even further in that direction. AIBs will still be king for performance + quietness but at a much higher premium. Plus, I think the FE stock will be very limited again.
 
FoxEye said:
Not a criticism of you (hate the game, not the player, etc) but this is why nV have to maintain 60%+ profit margins. Shareholders, yo.

Shareholders can drive a company to the verge of madness, thinking not of their customers nor their employees, but the eternal quest to keep the shareholders happy.
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Yeeeee-no. Sorry but this is kinda what you were on about before with Nvidia being "stingy" or whatever, it's a view of business that's too emotional and too personal. All businesses whether privately or publicly owned try and maximize profits. You make the best widget you can and you sell it for as much as you can. If you can reach +60% markup on your product it's because there's no real competition in that space, it's competition between businesses which drives profit margins down to be small, not the kind hearted nature of private business owners. I own shares in a business I co-founded and we didn't all risk our own saved capital on starting a business to make no profit, we all want a reasonable return on our investments. Whether we're private share owners or public stock owners.
 
PrincessFrosty said:
Yeeeee-no. Sorry but this is kinda what you were on about before with Nvidia being "stingy" or whatever, it's a view of business that's too emotional and too personal. All businesses whether privately or publicly owned try and maximize profits. You make the best widget you can and you sell it for as much as you can. If you can reach +60% markup on your product it's because there's no real competition in that space, it's competition between businesses which drives profit margins down to be small, not the kind hearted nature of private business owners. I own shares in a business I co-founded and we didn't all risk our own saved capital on starting a business to make no profit, we all want a reasonable return on our investments. Whether we're private share owners or public stock owners.
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You're both correct. There is a fine line that you need to walk.

I think Intel is a good example of poor macro strategy. It is clear they cut back on R&D to maximise margins. Where they're really in trouble is can't just throw money at a problem to speed things up.
They do, however, have a huge warchest so will be fine long term.

Nvidia are still pushing hard in terms of R&D, so I feel they're fine. They just don't provide good value to consumers and it might let other players into the market (oh yes please).
 
PrincessFrosty said:
Yeeeee-no. Sorry but this is kinda what you were on about before with Nvidia being "stingy" or whatever, it's a view of business that's too emotional and too personal. All businesses whether privately or publicly owned try and maximize profits. You make the best widget you can and you sell it for as much as you can. If you can reach +60% markup on your product it's because there's no real competition in that space, it's competition between businesses which drives profit margins down to be small, not the kind hearted nature of private business owners. I own shares in a business I co-founded and we didn't all risk our own saved capital on starting a business to make no profit, we all want a reasonable return on our investments. Whether we're private share owners or public stock owners.
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Says you. I can (and have) look to any number of academics who are piling up to decry the current model of prioritising "shareholder value" above all else.

Paint me as a commie if you must. Nobody said a business can't make profit. Not all profit is greed. But sometimes it is... and sometimes shareholders dominate a business to its detriment.

Not all profit is greed (I'll say it again). But sometimes it is.

Consumers get to make that judgement call. Business owners can try to use clever marketing, PR campaigns, paid shills, or whatever they like to shape the narrative.

But sometimes consumers see through that crap and make the decision that you are greedy. And sometimes they're right.
 
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