They are on the high street in the UK too, and if I wanted a test drive or, post-purchase, access to the dealer, I'd be considering that in my purchase decision;
maybe I'm just outdated with respect to current, virtual, sales/post-sales processes.
The efficiency of a garage network for car support is compelling, albeit I rarely use the main delaer (BMW)
I suppose Tesla have had to make workshop manuals availible for 3rd part support (haynes?)
I couldn't find statistics for potential manufacturing capability for polestar versus tesla(500k total) vehicles;
since they are from China, I wonder if that will impact usa penetration,
like customer volvo familiarity in eu, tesla must have grown a similar patriotic bent, maybe the Mustang Mach will become more its competitor in NA, for compact premium segment.
It’s funny you should mention penetration in the US, Tesla isn’t really seen in the same way as Ford and GM by a lot of consumers despite being an American company and made in America (unlike a lot of Ford and GM cars which are made in Canada and Mexico).
Some states have even blocked them from selling cars because of their direct sales model but will happily accept imports. Madness really when you think America takes capitalism way further than the U.K.
I think that comes from it’s Silicon Valley roots and what it stands for (e.g. against the American oil industry). The Mach E has similar branding issues because those same people think it’s tainted the Mustang brand which is all about American muscle and big V8s.
That said a Chinese built Volvo will get nowhere in the states.