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todays price hike on 30 series stuff?

The cards pay for themselves within 6-12 months at the current crypto/mining rates, even at the massively increased card prices. I think that says it all.
And then you're left with a card on which you've hammered the VRAM 24/7 for 12 months.

Yeah, that's not great.
 
And then you're left with a card on which you've hammered the VRAM 24/7 for 12 months.

Yeah, that's not great.

Which get's put on ebay and sold for possibly even more profit even that far down the line after release. crazy. Or people will just keep them and continue using them with no issues. Mining doesn't necessarily shorten the life of GPUs much if at all. It's not really proven.
 
I'm probably going to get mauled here but people do realise OCUk has to buy in this stock right?. Most probably at a high premium right now and still make a profit, as is the workings of a shop correct?. Why do some people think that the buy in price for the cards have magically stayed at the RRP for OCUk and nobody else. Gibbo has already stated they are losing money on certain pre orders. They have to run a business.

Don't forget also when you buy from OCUK you also get comeback and warranty which eBay or second hand "new" but scalped cards will not provide you with because you have no invoice or retailer that you purchased from.
 
Which get's put on ebay and sold for possibly even more profit even that far down the line after release. crazy. Or people will just keep them and continue using them with no issues. Mining doesn't necessarily shorten the life of GPUs much if at all. It's not really proven.
My personal, anecdotal and non-statistically useful experience, is that the only ex-mining card I ever bought failed within two months of me buying it.

Once bitten, twice shy and all that.
 
How did they lose money?

Post 118 here:
https://forums.overclockers.co.uk/t...ries-how-to-cancel-your-order.18899277/page-6



Hi there

Due later this week:

Asus 3070 Strix NONE OC - 100pc, enough to cover all back orders!
Asus 3070 TUF None OC - 30pc
Asus 3070 TUF OC - 26pc
Asus 3080 Strix NONE OC - 5pc
Asus 3080 Strix OC - 15pc
Asus 3080 TUF NONE OC - 20pc (our cost on these before we add margin is £757.50, so we lose over £100 per card, that is how miss leading the MSRP was, thats a £2000 loss right there)
Asus 3080 TUF OC - 12pc
Asus 3090 Strix NONE OC - 13pc


This should arrive in our warehouse in 3-5 days time and will then take another 1-3 days to despatch
 
How did they lose money?

They took a lot of pre orders on the assumption that they would get cards from AIB's like any other launch.
Buying and shipping cards to fill the pre orders now costs more than the pre order price hence why they stopped taking pre-orders on other cards.
Many buyers have had a free upgrade because the AIB didn't make the low tier cards people ordered so OCUK supplied a better card at no extra cost to close out the order.
OCUK could have cancelled all the orders but haven't.

AIB's can sell anything they can make at above MRSP straight from the factory gate to miners.
Distributors into retail need to pay a premium to source cards and then a premium to ship them due to Covid so these cards are nowhere near MSRP.

OCUK can either offer nothing, or a card at their cost + some profit.
Cards are expensive almost everywhere, it's a global issue
 
They took a lot of pre orders on the assumption that they would get cards from AIB's like any other launch.
Buying and shipping cards to fill the pre orders now costs more than the pre order price hence why they stopped taking pre-orders on other cards.
Many buyers have had a free upgrade because the AIB didn't make the low tier cards people ordered so OCUK supplied a better card at no extra cost to close out the order.
OCUK could have cancelled all the orders but haven't.

AIB's can sell anything they can make at above MRSP straight from the factory gate to miners.
Distributors into retail need to pay a premium to source cards and then a premium to ship them due to Covid so these cards are nowhere near MSRP.

OCUK can either offer nothing, or a card at their cost + some profit.
Cards are expensive almost everywhere, it's a global issue

Understood. Wow. Just a whole big cluster ****
 
They took a lot of pre orders on the assumption that they would get cards from AIB's like any other launch.
Buying and shipping cards to fill the pre orders now costs more than the pre order price hence why they stopped taking pre-orders on other cards.
Many buyers have had a free upgrade because the AIB didn't make the low tier cards people ordered so OCUK supplied a better card at no extra cost to close out the order.
OCUK could have cancelled all the orders but haven't.

AIB's can sell anything they can make at above MRSP straight from the factory gate to miners.
Distributors into retail need to pay a premium to source cards and then a premium to ship them due to Covid so these cards are nowhere near MSRP.

OCUK can either offer nothing, or a card at their cost + some profit.
Cards are expensive almost everywhere, it's a global issue

That's a good explanation and makes sense. I can now understand a little better why they might want to recoup some of that by raising prices, although some may say they've been making decent enough wedge for years and should just be taking the hit. How feasible that would be I don't know, OCUK would likely argue not very as nobody knows how long this will go on for.

Difficult situation for all.
 
AIB's can sell anything they can make at above MRSP straight from the factory gate to miners.
Distributors into retail need to pay a premium to source cards and then a premium to ship them due to Covid so these cards are nowhere near MSRP.

What is an exact location of said factory gate? And where precisely is the best place to position myself to both get a card and simultaneously land at least two good (sucker)punches on a manufacturer and a miner?
 
Just looked on the auction bay sold listings. 3080's going for £1800/2000, 3090's £2500. Almost tempted to sell! and replace it with what though?

I could make a thousand pounds if I sold my 3090! It's crazy beans
 
What is an exact location of said factory gate? And where precisely is the best place to position myself to both get a card and simultaneously land at least two good (sucker)punches on a manufacturer and a miner?

'Factory gate' is the point of assembly. Some brands may have there own facility, however most likely it's assembled at a contractor who may assemble and pack for mutiple brands.
Once they are assembled, a truck picks them up. That truck can be managed by the assembler, manufacture, or a purchasing distributer depending on the terms of sale.

At this point the commercial buyers will pay whatever gets them a pallet of cards, because they can stilll sell it at a profit and likely all the stock comming out is pre-sold to these distributers who are ordering weeks or months out. Some buyers placed orders a long way out so may have some commited volume arriving at better prices or may just be getting original volume late.
There could even be Government pressure to supply the internal market.

Some of the reasonably priced cards that pop up on a big global market place are returns, so a decent price pops up on a tracker but it's one card that someone sent back.

Anyhow, I'm sure OCUK are doing OK out of the situation, so not totally innocent, however given this is a global issue... cards are expensive everywhere, a large part of the cost increases will be external.
Managing these products at the moment will be taking a lot of extra resource, which is also costing more.

I have a lot of exposure to distribution in my role, when there is free supply the system almost runs itself, system planned orders arrive when expected and inventory is balanced vs predicted sales. When supply is short there can be multiple people working on a product line trying to source, you are then managing lots of small orders through mutiple routes. Thats more orders to check and put away, more invoices manage, more pressure on warehousing for slots to unload. You may be buying from a distributer you don't have an established relationship with.

Right now, you either get lucky in the FE lottery or pay the inflated prices.
I predict EU mining will crash at mid year. As difficulty increases, opportunistic miners will then look to bail to recover most of their 'investment' and there will be down pressure on new and used prices.
If crypto keeps going up.... all bets are off.


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the prices of pc graphics cards are absolutely obscene at the moment. Fortunately, I barely game on my PC but I must admit that when the 3000 series was announced, and we all naively thought we'd be getting better performance than 2080ti cards for under 450 quid, i was considering upgrading my 1660ti...

I feel kinda sorry for people who panic sold their 2080ti's before the 3000 realeased for what now look like very low prices! Crazy market, let's hope things return to something relatively stable soon :(
 
Can you web browse on them with a keyboard and mouse attached? Can they run stuff like zoom and ms teams with a usb camera? If so then looks like console it is
Do you need a fancy pc to do any of that?

People need to get real. Prices are obscene right now so you either accept that and pay what it takes or you say no I’m not paying that, I’ll stick with what I have until it all blows over.
 
Can you web browse on them with a keyboard and mouse attached? Can they run stuff like zoom and ms teams with a usb camera? If so then looks like console it is
To be fair you can buy a PS5 or a Series X for gaming alongside a decent laptop for teams, browsing, and productivity for less than a 3070. Something is not right there.
 
Can you web browse on them with a keyboard and mouse attached? Can they run stuff like zoom and ms teams with a usb camera? If so then looks like console it is

No but my phone can. This argument doesn't really stand anymore. You can by a mini PC for buttons that will do all of that, you can buy basic laptops new or second hand extremely cheap that will do all of that. The fact is the components needed for gaming on a PC are ludicrously expensive compared to the new consoles so if you want to game a console is the obvious choice.
 
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