Motherboards are not selling well.

Man of Honour
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12 Jul 2005
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Aberlour, NE Scotland
I have been saying about mobo prices creeping up and up for the last 8 years.

2014 Asus Hero about £165

2018 / 2019 Asus Hero about £285

2022 Asus Hero about £690

I had a Maximus Hero VI which was Z87 if I remember right and it cost me £139.99 brand new. I just looked at the current Z790 one and holy crap, £690!!!!!! That's just disgraceful.
 
Man of Honour
Joined
21 Nov 2004
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45,154
All I keep reading from buyers is that they are too expensive so they are getting consoles instead.

Seems to be slightly a chicken and egg situation here. Which came first, the high prices or the sales downturn?

Easy, the high prices. I’m one of them. Stupid money and little to gain by spending it. My PC is sat unused. Significantly cheaper to have every console and the best tv. More enjoyable too and far less faff.
 
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Soldato
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Derbyshire
I've just had a quick look through my order history. Back in 2017 I spent less on a Ryzen 1700, 16Gb of 8pack RAM and a Crosshair x370 Hero (£625) than I can buy the equitant Crosshair x670e Hero for today. I understand that prices will rise, but these types of increase are just a joke and I understand why people are choosing to walk away.
 
Associate
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I've just had a quick look through my order history. Back in 2017 I spent less on a Ryzen 1700, 16Gb of 8pack RAM and a Crosshair x370 Hero (£625) than I can buy the equitant Crosshair x670e Hero for today. I understand that prices will rise, but these types of increase are just a joke and I understand why people are choosing to walk away.
More or less same position for me (1700, 16GB 8pack 3600, x370 Taichi).....board was £200 which I thought was extravagant, then the x570 one was I think £330 on release and now the x670 one is £600....but I'd want the carrara one for the white colour scheme which is £680 :D :rolleyes: :mad:
 
Associate
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I think to be fair to the motherboard manufacturers they are adding more stuff which is more expensive like pcie 5.0. Although that doesn’t completely explain the price increases…..
 
Soldato
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Grimsby, UK
Current best selling motherboards in UK elsewhere. AM5 motherboards struggling with 3 motherboards in 18th, 24th, 25th places, in order as follows:

Similar pattern for CPUs. All AM4. Intels i7-13700K takes 6th spot, AMDs 7000 series struggling with 7600X in 12th spot, 7900X in 18th, 7700X in 22nd.
  1. Gigabyte B550 GAMING X V2 ATX
  2. ASUS ROG STRIX B550-F GAMING
  3. GIGABYTE B550 AORUS Elite V2
  4. ASUS ROG STRIX B550-F GAMING WIFI II
  5. MSI MPG B550 GAMING PLUS
  6. MSI MAG B550 TOMAHAWK
  7. GIGABYTE B550M AORUS ELITE
  8. MSI MAG Z790 TOMAHAWK WIFI
  9. ASUS TUF Gaming X570-Plus (Wi-Fi)
  10. Gigabyte B550 AORUS ELITE AX V2
  11. ASUS Prime Z790M-PLUS D4
  12. ASRock H310CM-HDV
  13. Gigabyte A520I AC ITX
  14. Gigabyte B550M DS3H
  15. ASUS PRIME B550M-K
  16. MSI MAG B550 TOMAHAWK MAX WIFI
  17. ASUS PRIME B550-PLUS
  18. ASUS ROG Strix B650E-F
  19. ASUS TUF GAMING B550M-PLUS WiFi II
  20. MSI MAG Z590 TOMAHAWK WIFI
  21. Asus Prime A320M-K
  22. Gigabyte X670 GAMING X AX
  23. GIGABYTE B550I AORUS PRO AX
  24. MSI MPG B650 EDGE WIFI
  25. MSI MAG B650 TOMAHAWK WIFI
  26. MSI PRO H610M-B
  27. MSI A520M-A PRO
  28. Gigabyte Z690 GAMING X
  29. ASUS TUF GAMING B560M-PLUS
  30. ASUS Prime Z590-A Intel
  31. MSI MAG X570S TOMAHAWK MAX WIFI
  32. ASUS Prime Z790-P WIFI
  33. ASUS PRIME B550M-A WIFI II
  34. ASUS TUF Gaming Z690-PLUS
  35. ASRock B550M-ITX/AC
 
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Associate
Joined
18 Apr 2010
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1,122
Location
Dorset
Current best selling motherboards in UK elsewhere. AM5 motherboards struggling with 3 motherboards in 18th, 24th, 25th places, in order as follows:

Similar pattern for CPUs. All AM4. Intels i7-13700K takes 6th spot, AMDs 7000 series struggling with 7600X in 12th spot, 7900X in 18th, 7700X in 22nd.
  1. Gigabyte B550 GAMING X V2 ATX
  2. ASUS ROG STRIX B550-F GAMING
  3. GIGABYTE B550 AORUS Elite V2
  4. ASUS ROG STRIX B550-F GAMING WIFI II
  5. MSI MPG B550 GAMING PLUS
  6. MSI MAG B550 TOMAHAWK
  7. GIGABYTE B550M AORUS ELITE
  8. MSI MAG Z790 TOMAHAWK WIFI
  9. ASUS TUF Gaming X570-Plus (Wi-Fi)
  10. Gigabyte B550 AORUS ELITE AX V2
  11. ASUS Prime Z790M-PLUS D4
  12. ASRock H310CM-HDV
  13. Gigabyte A520I AC ITX
  14. Gigabyte B550M DS3H
  15. ASUS PRIME B550M-K
  16. MSI MAG B550 TOMAHAWK MAX WIFI
  17. ASUS PRIME B550-PLUS
  18. ASUS ROG Strix B650E-F
  19. ASUS TUF GAMING B550M-PLUS WiFi II
  20. MSI MAG Z590 TOMAHAWK WIFI
  21. Asus Prime A320M-K
  22. Gigabyte X670 GAMING X AX
  23. GIGABYTE B550I AORUS PRO AX
  24. MSI MPG B650 EDGE WIFI
  25. MSI MAG B650 TOMAHAWK WIFI
  26. MSI PRO H610M-B
  27. MSI A520M-A PRO
  28. Gigabyte Z690 GAMING X
  29. ASUS TUF GAMING B560M-PLUS
  30. ASUS Prime Z590-A Intel
  31. MSI MAG X570S TOMAHAWK MAX WIFI
  32. ASUS Prime Z790-P WIFI
  33. ASUS PRIME B550M-A WIFI II
  34. ASUS TUF Gaming Z690-PLUS
  35. ASRock B550M-ITX/AC
That’s interesting,AM5 doesn’t seem to a really get a look in.
 
Soldato
Joined
26 Jan 2007
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Leeds
That’s interesting,AM5 doesn’t seem to a really get a look in.

DDR5 prices, at a guess. Platform costs arguably just mean you pay so much up front for the option to upgrade only the CPU in a couple of years, you might as well just buy 2x Intel setups over the same timeframe.

(Although I will probably buy into it anyway because I am very, very lazy with regards to reinstalling and if I think I can make it last 5-6 years with a CPU upgrade in the middle, I will!)
 
Soldato
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31 Jan 2022
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2,689
Location
UK
Glad I popped in here - was debating building another PC but more basic - Saw prices and changed my mind - one I have now will probably outlive me so will carry on with it. :eek:

I'm in the same place. Unless prices change, I have my final system! They have managed to break my hobby. I have accepted that now. :(
 
Associate
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3 Sep 2014
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726
Location
East Yorkshire
Looking back at the last five boards I've bought over perhaps the last 10 years:

Asrock x570m Pro 4 (x570)
Asus X99A-II (x99)
Asus Maximus VII Impact (z97)
Asus Maximus VI Hero (z87)
Asus P6X58D-E (x58)

All were mid-range offerings of the top chipset for the CPU at the time. All were below £200.

Like others I think Id just call it it a day now and stick with what Ive got. Its just pure greed.
 
Associate
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19 Aug 2005
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1,379
Location
Beds, UK
Back in 2011 i bought a couple of perfectly good gigabyte motherboards for £33 each new.

Its bonkers now. If you look at the pricing on the steam deck, which ok, isnt cutting edge in terms of hardware, but is a whole PC and a tonne of design work and its £350! in comparison, motherboard costs are unreal. You can still buy a reasonable laptop for £600, so you should still be able to buy a reasonable motherboard for £100.
 
Soldato
Joined
18 May 2010
Posts
12,758
Two years since I binned off my pc and bought a series X after 20+ years of pc gaming due to escalating costs. I did have a look into building a new pc last month thinking prices might have come down but quickly dismissed the idea.
 
Soldato
Joined
6 May 2004
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6,007
Location
Fareham
I've noticed the ridiculous motherboard pricing lately. I don't think I've ever spent more than around £200 on a motherboard and the last boards I purchased that were anywhere near that were an Asus X99-A and an Asus X470 ITX board. Typically I've always spent between £100 and £150 on mid-range boards that have done everything I need like my £150 Asus P8Z68-V Pro board for my i7 2600K system back in the day.

Even with inflation as it is, £150 in 2011 is equivalent to around £203 today. However, a similar equivalent today would be an Asus Z690 or Z790 board and to be fair, a Z690 board can be had on OcUK (albeit out of stock currently) for £210 so that does put it kind of even. The cheapest Asus Z790 board is £240 so it's not massively ahead. However the current crop of ITX boards are disgustingly priced - the X670 version of the Asus ITX board I paid £185 for back in 2018 is £460. Other than the newer chipset there isn't a huge amount of difference yet it's more than double the price, even after factoring inflation into account.

I think what's happening now is that we're seeing ridiculous tiers of boards with pointless features that most people just don't need. Intel boards are available at sensible prices, but it's just we have stupid £500+ boards available too. Arguably even the cheapest AM5 board on OCUK is £265 (albeit out of stock) so you could make a case that at that end of the scale, the price hike isn't so bad. I certainly won't be buying into these stupid tiered boards though. In no realm does a £915 motherboard like the Asus X670-E Extreme make any sense at all in my mind.

So I suppose the point I'm making is that sensibly priced boards are out there (unless you want to go ITX) and with taking inflation into account it's not priced all that much higher than it used to be years ago, it's just that we've got more pointless expensive options available that makes it seem worse. I'd argue that RAM being relatively well priced at present, along with SSD pricing being extremely good, that prices all in all aren't too bad as long as you're not trying to go top end. Mid-range builds are affordable, until you factor in GPU pricing but that's definitely a whole **** show on its own. My days of buying high-end hardware are well and truly over, so I'll be sitting with my Ryzen 5700X/48GB RAM/GeForce 3070 build for quite some time to come.
 
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