It was a $50 rebate to hit msrp which was like £40 when the card released, current cheapest models on here are £80 quid above launch price yet the dollar has lost about £40-50 of the msrp price, someone is banking the difference my bets are on aib/retailers due to continuing demand.This is not the point. AMD said MSRP wasn’t fake, it clearly was. This is not all on the retailers.