Every developer in my company is now on the top Anthropic plan (£180/month). It’s worth it for the productivity gains.I haven't looked at it closely but what remains unclear to me is where all the revenue will come from with AI. A lot of the model usage is currently free. I use Microsoft Copilot search a lot and it saves me time, but would I pay for it? Probably not. There are massive amounts of money being spent, but where is the massive payback?