So the memory has more than doubled in price?
Our cost on the memory kit has increased by £25 exc vat, so that is £30. This is due to memory prices increasing and they are continuing to increase hence why 32GB kits are now over £200 and no longer the £80 they were earlier this year. 16GB kits are now around £100-£120, when we did this bundle last time our GeIL 16GB kit was at £79.99 I believe
The motherboard stock is now new stock based on a 1.23 dollar, which has increase our cost on the mainboard by nearly £20.
New stock of the Asetek cooling solution is also purchased in dollars, our previous batch of stock was months old, purchased with a 1.48 rate, now were on 1.23 rate stock which has increased our cost on these by nearly £10.
So unfortunately it all adds up, hence why the price will be around £50 more than it was previously, the actual cost increase on parts is more than £50. End of the day the bundle shall still cost considerably less than buying the parts separately.