additional page links on googles search engine

[xirokx]

hey there,

looking for some info really.

when I enter certain sites into googles search box i.e. sky news the results, the very first one, consists of additional pages I can go straight to i.e. contact us, UK News, World News etc to save the surfer time from going through the site.

how do they do this? is that html or javascript code?

can someone please educate me

thanks guys

cheers

 

[Pho]

Sitelinks.

 

[xirokx]

cheers pal

shame they are automated

I would really love to include them in a site Im doing

Any ideas how to enforce it?

I read from that link they are automated and depends on how site is coded etc but surely theres another way

 

[Pho]

If you Google around it there are a few things explaining how you do it, though according to this it's not that easy:

Lots of SEO people have looked at sitelinks and there is a consensus on some of the requirements. Your site must:

Be more than two years old (this is going to knock a lot of sites out of contention right up front).

Be the number one result for the keyword used.

Now it’s getting a little fuzzier, but the following also seems to matter:

The number of searches made on the keywords (so being number one for obscure keywords won’t get you sitelinks).

The number of clicks you get from the searches (you’re number one on the search, but are you the one that the most people click on?).

And some other factors, like how many pages are indexed under those keywords and how many other sites link to yours.

So, you don’t need to worry about sitelinks until your site is fairly mature. Even then, you may not get them, but you can do a few things to help Google set the sitelinks correctly.

 

[PMWD]

Be more than two years old (this is going to knock a lot of sites out of contention right up front).

You can ignore that one, I got sitelinks up on a new site within 6 months.