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AMD to Host Core Innovation Update News Conference May 5th.

AMD are so late to the party with this unless their low powsr soc is really special I can't see it getting any traction in the market place. Just look at how long Intel with all it's advantages in terms of r&d resources, money and smaller process nodes have been trying crack this market for years with almost no success to show for all thier efforts.
 
A57 isn't currently remotely aimed at a low power soc for tablet/phones, the first chip is a 25W 8 core chip aimed at their microservers, and likely the pin compatibility is also aimed mostly at microservers though it could help everywhere.

For microservers they could offer the ability to order any number of servers they want and customise how many of different types of chips they want, with HSA compatibility, they have the ability to run the same accelerated code and to target different work loads. So facebook buy 10000 servers, 2000 with chips with a huge amount of compute through a gcn gpu, and 8000 servers with arm chips to get as many relatively good performance cores into as low a power budget as possible.

No one else on the market can currently offer that, and no one, afaik has any plans to, especially any time soon.

As for low power soc's, Kabini currently is beating Intel's best atom's in both performance and idle power usage. With Beema/Mullins update they offer even better power/performance combination, improved lowest idle draw in Mullins aimed at tablets and smaller, now down to I think it was about 0.7W idle vs about half that for Arm, which is a HUGE step from where they were. Probably a bit too high for a phone just yet but Beema/Mullins are exceptionally good chips, they frankly stomp Atom in just about every single way.

Smaller process node, 22nm is a marketing name, as is 28nm. In reality ask anyone in the process node industry and they'd tell you 22nm Intel is exceptionally close to 28nm at Glofo/tsmc, 20nm from Samsung/glofo/tsmc is significantly better than Intel's 22nm. At 14/16nm(again marketing names they are still built on top of a 20nm parts) compares exceptionally favourably to Intel's 14nm.
 
http://www.anandtech.com/show/6129/apple-a4a5-designer-k8-lead-architect-jim-keller-returns-to-amd

This was AMD's maybe biggest/most important piece of news in the past 3-4 years. This guy got Apple's internal microarch going and it's going well. He's back as the lead designer for both the ARM K12 and the x86 chip. If anyone is going to make a really kick ass chip, or range of chips, it's pretty much him. He might be one of the number 1 go to guys in the industry.

People, some in particular on this forum, maybe one, just don't seem to get that AMD all but rebuilt most of itself around 2 years ago, not completely obviously but VERY key people in the company, both getting rid of some of the old team that weren't doing a great job(saves a lot of money) and bringing back the people that were working and are seen in the industry as some of the top guys around. One/two of them went to Apple and got them their own architecture done and have now left. The direction of AMD internally changed pretty significantly. Kaveri got cancelled IIRC before the big changes and I think it was Keller who said, no make that you idiots(ish) and it got back going but a year or so late.

But in reality most of the work was done and it's not at all a bad chip. Don't expect Bulldozer/Puma to disappear, they'll take the best bits and replace the worst bits and make something new(the general method for most "new" architectures, keep what is good and throw out and start from scratch on what wasn't). A lot of what has been going on with Bulldozer is treading water till chips and a direction started when Keller rejoined was likely put in to motion.

That AMD are doing pretty well, because Kabini is great, the console wins are HUGE for AMD, and Kaveri isn't half bad at all... with chips that are just biding the time to their big moves is really impressive.
 
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