best cpu for encoding

2600K Intel Socket 1155 is great bang for buck (3.4 with HT)

However if you want a 6 core CPU then AMD or socket 1366 would be a possibility.

Depends on whether you use software that takes advantage of more then one core or hyperthreading.
 
Encoding, surely it would be like a Xenon?

if the budget was a million billion, then yes a twin Xeon build would be great. at this budget an i7 2600k is the best (only) option

AMD and socket 1366 are simply not an option. the entire AMD range is way behind the intel range (except possibly for the unreleased bulldozer) and the best socket 1366 chips are about the same preformance for video encoding as the i7 2600k, but use up more power, are worse in applications that arent highly threaded and have 0 upgrade options
 
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i7 970 vs i7 2600K

As you can see in some software the 970's 12 threads come in really handy for encoding compared to the 2600K's 8 threads. But for Windows Media Encoding, you can see the 2600K beats the 970 by a few seconds. So looks like the 2600K it is :).
 
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