I would say WYSIWYG.. so I can focus on what I'm writing rather than writing the pages individually - also I get the impression that the further away you get from coding it by hand.. either it's expensive an flexible or cheap but inflexible.
Coda looks good as a hackers favourite tool (a bit like toad for SQL etc) and I like the eBook idea too..
RapidWeaver looks like a good tool to automate things (it's a bit more than a CSS site re-styler) so once written into a theme (or used a pre-created) you can mix'n'match without the coding and focus on the content!
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