Is anyone really surprised by this?

I always perceived it as the most ongoing annoying advertising campaign ever. You would have to be mentally challenged to assume it was actually real..Alas It would seem that some members of society cannot differentiate such things.

The OFT can ban it if they want it makes no difference to me bar save me from DFS TV adverts. The furniture in those places is hideous anyway im surprised people buy it.
 
TheVoice said:
People do have this odd obsession with how much they're saving, rather than what the actual price they'll be paying is. When I used to work in retail, people would always ask me how much the discount was on TVs, laptops etc, and would steer towards the ones with the bigger discounts rather than the ones that were better value in the first place

Bizarre.
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This really annoys me, my wife does this with our weekly shopping and ends up spending more money every time no matter how many times I tell her we don't need all the extra food *just* because it was 3 for 2 etc..
 
I think that we should applaud the furniture and carpet retail industry for the great service that they provide in the education of our children.

Their adverts are such transparent twaddle that I was able use them in teaching my children from a very young age (something like 7 years old ISTR) to view all advertising claims with caution.
 
The Dread Pirate said:
No All businesses do it they jack up the retail price by 20% then tell you there's a 20% sale and sell you the goods at the retail price it's been happening forever!
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Except most businesses would stop advertising the "sale" and DFS et al, have been abusing it.

If they'd just kept the scamming to a minimum they'd probably be OK :p
 
Home furnishings scandal? There's only so long it can be brushed under the rug :p
 
If the OFT did it's job and did it in a timely manner it'd be about 10x the size and almost all international giants would leave the UK.

Put simply, the government hasn't the balls to enforce fair trading because it looks bad on paper when they come to an economic review and the misinformed voters will sharpen their pitchforks and light the torches because "ERMERGERD, ECONOMIC DOWNTURN!" when in reality it's infinitely more complex.

It's a sad state of affairs.
 
BuToNz said:
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The 'before' price was always the RRP and not actually the previous price before the sale.
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This would appear not to be legal though. Tesco was recently fined because it ran an offer for half price strawberries longer than the time they were selling strawberries at the 'original' price. It would appear that you are not allowed to advertise a "sale" for longer than the original price was sold for. In the case of carpet and furniture companies, items don't appear to have ever been sold at the 'pre-sale' price.
 
I thought that was common practice to hike the prices over the summer and "lower" them to "sale prices" when the winter comes for their peak sales.

MW
 
i remember the days when there was just new year sales. then there was a mid season sale, now there is a sale on everyday of the week.

they should all be done for false advertising
don't be sucked in
 
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