The braid is nice and it makes it feel a quality product. I like the rubber band around the cable, it's nicer than a little cable tie.
With it connected to my M1 MBA and the supplied charger which is 30W, I'm seeing just under 30W
The cable is cold to the touch, no issues with it getting warm.
I have a third party 60W PD2.0 charger - With the cable connected to that, it's sitting just above 36W. This is the same charge rate as with the official Apple cable. I've never put the USB power monitor on before so it could be a limitation of the MBA. I must admit I always thought the supplied charger was 60W.
Again, as far as I can tell, it's stone cold.
One thing that's interesting, and it's not the case with my Apple cable... If I plug it the other way into my USB power meter, nothing happens.
With the logo down, it works, with the logo up, it doesn't work. I've swapped the orientation of the cable at the PSU end as well but it's exactly the same. I wonder if
@kona786 can reproduce this on his meter.
It works either way round when plugged into the MBA.
It could be something odd with the meter but the Apple cable works perfectly both ways round. I can't explain this.
Will have a go with an iPad Pro when my wife gets home.