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NVIDIA 680 Price Cut

tommybhoy

tommybhoy

tommybhoy

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'NVIDIA Lowers Price of GeForce GTX 680

In a bid to tackle post-X'mas slump in sales, particularly affecting its low-volume high-end products, NVIDIA reportedly concerted price-cuts for its single-GPU flagship graphics card, the GeForce GTX 680, in Europe. Prices of a Palit-made GTX 680 card across vendors dropped to ***€, from its X'mas shopping season peak-price of ***€, and normal price of ***€. Another premium card by EVGA saw similar price cuts, settling down at ***€. In other parts of the world, similar price-cuts are reported. An Extreme Edition card by ZOTAC, sold in China, dropped in prices by 799 RMB, settling down to **** RMB. '

http://www.techpowerup.com/178795/NVIDIA-Lowers-Price-of-GeForce-GTX-680.html

'Nvidia's GeForce GTX 680 is less than *** euros

While AMD and Nvidia in the graphics hardware provide a tight head-to-head races with the latest graphics cards, it looks priced completely different: For the Radeon cards are consistently cheaper than the competition cards from Nvidia.

The GeForce GTX 680 (computer base test) has now become the *** euro mark arrived and will be sold for exactly that amount to the customer. Specifically, these are a Palit GeForce GTX 680 reference design, which manages accordingly with the default clock rates and the known dual-slot cooling system and a 2,048 MB of GDDR5 memory.

The ticket price has fallen by nearly 35 euros, because only last week was the Palit hardware sells for around *** euros. The next lowest card was supplied by EVGA (as a reference design) and falls with *** euros for around 20 euros more expensive.

Currently, two traders have the Palit GeForce GTX 680 for *** euros on offer - both are marked as available. The Radeon HD 7970 Edition GHz AMD is still significantly cheaper from: From ***(55 euros less) euros is the faster of the two cards have.'

http://www.computerbase.de/news/2013-01/nvidias-geforce-gtx-680-faellt-unter-400-euro/


About ****** time, AMD's aggressive bundles/price must have been cutting into sales.

*edited out prices.
 
This could be quite interesting, for at the moment the 680 and the 7970 GHz ed are similar in price, if the 680 is coming down by £20-30 then there isn't allot of wiggle room for AMD to lower the GHZ ed 7970, with the std 7970 being just around the £300 mark
 
@martini,

It's in regards in comparison to the big man selling on(or whatever) his 560 and losing say ~£80 then going 680 Lightning SLI with waterblocks, his money lost from selling on will be much higher this time round.

The early adopters of the 79's paid through the nose, maybe they should have done what I did and waited for the pricing to become more realistic, but you pay the price sometimes for early top of the pile performance.

gregster said:
Shame this wasn't across the board. It would be great to jump in a thread and say get the 670/660TI/660... Still too high but a step in the right direction.
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It's possible it will knock on down the series, it's probably not just the 680 that's not shifting as much as they would like, the 680 isn't the undisputed king this gen in comparison to last gens 580's, brand awareness only works to an extent and it doesn't help when your product is the second fastest(not bashing) in the grand scheme of things.
 
tommybhoy said:
and it doesn't help when your product is the second fastest(not bashing) in the grand scheme of things.
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Meh!!! :p

I look forward to the new drivers from Nvidia.... Hopefully they will bring the crown back but time will tell.

As for computer parts, I knew as soon as and even before I bought them, I would lose but this is computer parts and I wanted to water cool these beasts, so accepted it. I am surprised it has taken this long to drop prices but it had to happen sooner or later.

All good and plenty of overtime to be done on the next build :)
 
Back in late October, AMD unveiled a promotion which shook the graphics card market to its core. By offering up to three free games with the purchase of an HD 7900-series card or two free games alongside two slightly lower end GPUs, they dramatically enhanced the popularity of their entire lineup.

Did AMD’s initiative work work? We’d say so since according to our channel sources, sales of certain Radeon SKUs nearly doubled during the busy pre-Christmas season. At one point, the HD 7970 GHz Edition was outselling the GTX 680, the first time an AMD card had accomplished such a feat since Kepler was released. In the grand scheme of things, that’s an impressive accomplishment and gamers were obviously excited about receiving up to $170 worth of games for free.
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The shoes on the other foot now though:

Seeing the competition beating them on the price / performance front, NVIDIA quickly responded with a promotion of their own, one which is still running to this day.
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http://www.hardwarecanucks.com/news/video/with-amds-game-bundle-expired-whats-next/


arc@css said:
At least yours in the smoothest, grester. :) ;) :D
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Smooth talking arc.:D

@Greg, you better get a bigger piggy bank if your not holding onto your Lightnings.;)
 
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Great news, tho i would be interested to see by how much they do actually drop in price, and if AMD respond to it, again, or just leave it as is and get the 8### series GPU's on the shelf.

Personally i would like to see them wait for Nvidia to go first this time round, so this time they can look at the competition, it keeps things competitive for us.
 
humbug said:
Great news, tho i would be interested to see by how much they do actually drop in price, and if AMD respond to it, again, or just leave it as is and get the 8### series GPU's on the shelf.

Personally i would like to see them wait for Nvidia to go first this time round, so this time they can look at the competition, it keeps things competitive for us.
Click to expand...

You say "for us" like you have no intention of considering Nvidia as a GPU that would grace your machine :p
 
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