Online monetisation for Call of Duty

Final8y · 17 Nov 2009 at 05:53

Activision has been hinting that it might be bringing "online monetization" strategies and business models to other core franchises than World of Warcraft ever since the Blizzard/Activision merger. Now, the publisher has suggested it could be coming to Call of Duty specifically.

Speaking at the BMO Capital Markets Conference last week (via Joystiq), Activision's CFO Thomas Tippl mentioned Call of Duty specifically when quizzed about whether it would apply WoW's online business model to other franchises.

"It's definitely an aspiration that we see potential in, particularly as we look at different business models to monetize the online gameplay," Tippl said.

"I think it's been mutually beneficial, and you should expect us to test and ultimately launch additional online monetization models of some of some of our biggest franchises like Call of Duty," he continued.

According to Tippl there is a specific and strong demand for online business models among gamers - information which is probably drawn from a survey Activision did earlier this year.

http://www.bit-tech.net/news/gaming/2009/11/16/online-monestization-for-call-of-duty/1

Monster · 17 Nov 2009 at 06:48

Whats this actually mean then?

Shamikebab · 17 Nov 2009 at 07:17

it means they might charge for things.

Streeteh · 17 Nov 2009 at 07:20

Things like, oh i dunno, official dedicated servers. It's already been proven that at least some of the code for a dedi server is indeed hidden away somewhere in the game, the question is why have they not made it available. The cynic in me reckons it'll become paid content.

Parsley · 17 Nov 2009 at 07:30

Streeteh said:
Things like, oh i dunno, official dedicated servers. It's already been proven that at least some of the code for a dedi server is indeed hidden away somewhere in the game, the question is why have they not made it available. The cynic in me reckons it'll become paid content.

Indeed.

I will take my gaming elsewhere

.

starfighter · 17 Nov 2009 at 07:44

Non free dedicated servers is better than non. I just hope they don't start selling uber weapons for money.

arknor · 17 Nov 2009 at 07:47

starfighter said:
Non free dedicated servers is better than non. I just hope they don't start selling uber weapons for money.

no its not , were used to dedicated server code for free.

it wouldnt work anyway enough people wouldnt be willing to pay a fee for it, someone would just leak the server code like with WOW so.....

an MMO COD would be cool though

Monster · 17 Nov 2009 at 08:29

Jesus money hungry bunch of ***** basically, makes me want to stop playing WoW but one subscription is nothing to them. This is getting stupid.

Sleepery · 17 Nov 2009 at 08:37

I wonder if his name really is Tommy Tippl, or if he's using a stage name for fear he'll have things thrown at him in public

Sleepery · 17 Nov 2009 at 08:38

Monster said:
Jesus money hungry bunch of ***** basically, makes me want to stop playing WoW but one subscription is nothing to them. This is getting stupid.

That actually made me lol - "you gits! you stingy money grabbing *****! What? Oh yeah, here's my sub for WoW, thanks!"

ScarySquirrel · 17 Nov 2009 at 09:33

They're a business trying to make money. You can hardly blame them.

However, I am going to blame them, *******s!

arknor · 17 Nov 2009 at 10:45

ScarySquirrel said:
They're a business trying to make money. You can hardly blame them.

However, I am going to blame them, *******s!

yea because they dont make enough money from a buisness model that has worked for around 40 years now.

they probably really meant microtransactions , buy uniforms , guns , gun upgrades , and all the other crap horriblew rubbish that comes with paying for DLC

[timko] · 17 Nov 2009 at 11:21

starfighter said:
I just hope they don't start selling uber weapons for money.

That's about the only thing that could get them a lot of micro-transactions, pay to have perks, weapons, upgrades etc that you haven't already unlocked with XP you've earned.

BaDBoY_uK · 17 Nov 2009 at 11:28

Slags! Good business model though. You know some people will pay it, like some bought the game (like me for the latter)

afraser2k · 17 Nov 2009 at 11:39

There was a few screenshots in the other CoD MW2 thread about payment options they were considering like extra map packs for a monthly fee so I wouldn't be surprised if they added things like extra ranks and perks as part of it.

It's the kind of game that would be ideal for micro-transactions with gamers paying extra for ranks/perks or extra slots for classes.

Goldfingers · 17 Nov 2009 at 11:43

Wow I didn't know blizzard and activision had merged! So wait, that means that **** that said "I want to take the fun out of making games" is actually something to do with the games blizzard makes now too?

neoboy · 17 Nov 2009 at 11:58

We have new EA on our hands.

4Play · 17 Nov 2009 at 12:38

Greedy ****s pretty much sums these guys up. I guess 40 for a game nowadays is cheap ? LOL.

Tripnologist · 17 Nov 2009 at 12:54

I bet if a new FPS similar to COD/MOH/etc was to come out right now and be semi decent with dedicated servers, there would be a mass exodus from COD. If I had a suitable game to replace it, I wouldn't buy another COD game at all.