Popups

I don't get any, is it morally wrong to use ad block plus? I use it and I somehow guilty on websites that I love so much.

Half and half. I don't mind banner adverts because they're part of the page and you can choose whether to read them or not. Basically, if it's part of the surroundings, like a billboard at a bus stop, then it's cool. Pop-ups, however, gets in the way and breaks your train of thought which is why I wouldn't feel guilty about blocking those.
 
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