The problem is that club rugby doesn't have the worldwide appeal of club football, there's just not the numbers to bring in big TV revenues. Even in the UK rugby attendances are pretty dire.
Harlequins (last season aside), a decent team located smack in the heart of wealthy West London, can't fill our ~14k stadium regularly....The odd game at Twickenham pulls in quite a few people, but the atmosphere is absolutely dreadful for those games.
Internationals is where the money is...even starting at 75 quid a pop Twickenham sells out, probably would at double that.
Harlequins (last season aside), a decent team located smack in the heart of wealthy West London, can't fill our ~14k stadium regularly....The odd game at Twickenham pulls in quite a few people, but the atmosphere is absolutely dreadful for those games.
Internationals is where the money is...even starting at 75 quid a pop Twickenham sells out, probably would at double that.