Nah its PvP,i think they are more anti death matching and fresh spawn killing, so you'll get less of that. But everything else is the same i think.
Good luck with it, but if it gets busy it will be exactly the same, the only difference being that your guys get to gear up and establish first, which is why everyone and their dog are renting servers but there are not enough players to go around.
Just look, 3 new servers announced here in 2 days. Half the time the hosters get bored, there are no players, it doesn't get updated and it dies. Sincerely hope you get the community you are seeking though and manage to control it.