fashion these days is to leave the labels on everything aparently.Is this the fashion now then?
I remember about 15 years ago the first thing my mate did after getting a new pair of trainers was take them out to the garden and scuff them up a bit.
my 15year old stepson almost had a heart attack when a label fell off one of his baseball caps.... he quickly stuck it back on and all was calm again.
he looks like a right plonker though as he wears all the cloths that you expect people in the hood to and he goes to a school in a well off area

where i grew up he wouldnt last 5 minutes so i dont know why he thinks he is so hard ive never even known him to have a fight although he did once "tree" someone at junior school