Well, for starters that’s an SDR motherboard, not DDR, so I hope you haven’t forced a stick of DDR in there
Second, have you tried all the slots?
Thirdly, do you have any other sticks to test? SDRAM is getting old, I’ve got numerous sticks that have seemingly stopped working.
Also, you have cleared the CMOS I assume?
EDIT: Also that looks like a rather modern PSU. Slot A and Socket A were heavy on the 5v rail, is your modern PSU that is undoubtedly aimed at high 12v load able to sustain a high amperage on the 5v rail?