60. The average A road... lots of green and wide open sweeping bends and little in the way of housing. Junctions tend to be more visible and have more space and roads are often wider.
Tiny B roads and unclassified roads are 60's too, if not marked otherwise
It's pretty simple, though not the most obvious or consistent of systems:
60 mph is the national speed limit for single carriageway roads, 70mph is the national speed limit for dual carriageway roads. Unless signs indicate otherwise, or street lights spaced closer than 200 yards are present, then these are the limits in force.
A road with street lights that are less then 200 yards/182 meters apart will be a 30 limit, unless otherwise marked. There must be a 30 sign on entry to the restricted section, either on a pole or (less often) on the road. Repeater signs are not required.
A 40 or 50 limits will be marked on entry, and should have regular repeater signs. Some areas (e.g. Dartmoor and the New Forest) will have the repeaters painted on the road, more usually they will be on sign posts.
All above limits are for motorcycles, cars and car derived vans.