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"Strix, HoF, Classified, Hybrid": How G1 and 6G won the race

razorpakk

razorpakk

razorpakk

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2 Feb 2014
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In the world of impatient and impulsive buyers, getting first on the market is extremely important.
Gigabyte G1 has been the first card with custom pcb to be available and many people bought it because they had no intention of waiting for other brands, in the only market where there are no release dates. Seriously imagine if Playstation 4 came out in similar fashion (I know it's different, but you get what I mean).

The question is: are they really working on them until the last minute? What stopped Galax or Asus from giving one or two cards to the top reviewers? They just didn't have one ready until now?

Let's say I liked the design of the KFA HoF and was willing to spend 650£ on it, I'll be much happier to wait if there were reviews already out, If I knew It would be worth it.
I believe higher tier cards can't start selling until the manufacturer has enough good chips to use, but they must have a few when they begin the process, why don't they push to get them reviewed?

I really don't get it, but probably don't know enough about this world, so please enlighten me :D
 
Quoting myself:
Let's say I liked the design of the Strix (to say something more "mainstream") and was willing to spend 650£ on it, I'll be much happier to wait if there were reviews already out, If I knew It would be worth it.
Click to expand...
In more than a month - until Logan got his card - Asus did not have ONE of those to send to a reviewer?
I'm aware they count on loyal customers, but they must know there are people like me who value reviews.

90% of people in this relatively niche market buy only one model per generation. The first thing I would do is make sure to have a few cherry picked cards to send around. Afterwards if the manufacturing process will take even two months, at least I'll know that there will be people waiting for it, knowing how good it is.

P.S. Besides the overclock potential, which is extremely similar across all offerings, it's the temp/noise ratio that I research the most.
 
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