What you fail to take into account (again) is everything from cost of living (for example simple things like comparitive costs of simple things like basic medical care) to salary, housing costs, to size of market and local legislation/customization along with a whole bunch of other variables. Available disposable income as well as things like localisation costs for things like tech goods feed into prices, not just straight $ to £ conversion. /sighYup the $ £ parity thing with tech goods makes me hate shopkeepers no better than burglars if you ask me.
FWIW last time I looked as a rule of thumb retailers make around 5% tops on computer hardware before costs (although of course that varies of retailer, volume, phusical or etailer etc), maybe 15% on (new release) software.
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