Surges are current sources. That means voltage only increases when someone foolishly tries to stop that current.Also as the lighting travels along the power lines this is where lightning arrester and surge diverter in the power lines comes in, its not like when the lightining hits point A and travels along to point B it will still have the same amount of power when it reaches Point B, some of it will be reduced/absorb by the lightning arrester and surge diverter ...
Same current exists everywhere in the path from cloud to earth. If a 1000 amp surge is incoming to the surge protector, then the same 1000 amp surge current is simultaneously outgoing on the appliance side.
How much energy is absorbed? Energy is defined by current and voltage. If the current is not restricted, then no voltage exists. No energy dissipates. Effective protectors never stop or absorb destructive surges.
Typically destructive surges are hundreds of thousands of joules. How does that silly few hundreds joules inside a power strip make any reduction in energy? It doesn't. Any protector that tried to protect by absorbing only increases destructive energy inside the house. Either that energy is absorbed harmlessly in earth (the effective protector system). Or no effective protection exist. That protector that works by absorbing a surge has a nasty history of even creating house fires. Its few hundred joules will absorb hundreds of thousands of joules. Of course not. A protector on a desk with papers, on the rug, or behind furniture is better called a fire threat.
At what point do numbers make a scam obvious? Or make a fire threat obvious? Why promote protection that plug-in protector manufacturers (ie Belkin) do not even claim?
Effective protection from direct lightning strikes typically costs $1 per protected appliance. Why spend tens or 100 times more money for a scam? Learn what made direct lightning strikes irrelevant even 100 years ago?
If a surge current is incoming on one wire, then same current is also outgoing on the other side (ie via the appliance). Massive and destructive energy exists if one tries to stop or absorb that energy.
Worse, plug-in protectors typically disconnect as fast as possible. Leave an appliance to protect itself. That failure (also called near zero protection) promotes sales. Grossly undersizing a power strip promotes sales - not protection. Protection is always about where hundreds of thousands of joules dissipate.