Working for free

Soldato
Joined
13 Feb 2003
Posts
10,631
Location
London
I guess this is a question more for the Pro Togs we have here on OCUK, as I'm a bit torn on what to do.

So I've done lots of shooting of things that are considered 'Event' work. I've also done a number of shoots for free because they are non-profit, for charity or are close friends who I've not minded lending my time to.

As a result of the images I took at a friends event, I've been contacted by somebody who was in-attednence who would like me to do some work for them. So it turns out that the person represents a premium fashion label and would like me to shoot their AW launch where I'll be photographing the catwalk and the guests. It's not something I've shot before, but it does kind of sound exciting.

The caveat is that it will be unpaid; their line is that that its a charity event. The reality is though that the ticket sales are going to charity, but they are launching their new collection, so ultimately any images I take for them are going to be used commercially to promote the business, when they could clearly afford a Photographer. Their offer to me is simply that because of who they are, it would look good on my CV.

I've tried reading up on this as much as I can and most Photographers are dead against it. Plus given its a fashion launch, there will no doubt be many press represented Photographers there shooting for their own publications. So in a sense, having no experience of the etiquette of that, it feels like I'd be getting out of my depth. I feel like I'd also be like an outcast if I'm there shooting for nothing while everyone else is getting paid.

Obviously it would be a big name to have on my 'Photographer CV' but from what I've read by other Photographers, exposure is largely pointless and frequently a heavily debated topic as to whether it actually brings you any, as nobody knows or cares who the Photographer is really.

The other issue I have is that I already work freelance in a creative industry as my main job, Photography is then like my sideline between projects. As such, event photography isn't really where my heart lies, I'm more interested in portraiture and in-paticular the creative side of that. Ultimately though, thats an area even harder to make money from. So in essence, I'm really not sure whether it would really be that beneficial to me if my focus lies elsewhere. I suppose because most of my income comes from my other job, I can be more selective, rather than having to do a particular area.

What do you guys think?
Worth doing, even though they are effectively screwing you over?
Or tell them to lump it?
 
Sounds like they're just trying to take you for a ride and hoping you'll be swayed by the big name.
You can bet your backside they'll be paying all the other staff.
 
Although I've done a few bits for people for free in this case my answer would be a flat no.

Ultimately while the 'charity' line is obviously being spun, it sounds like that person has some personal financial interest and monetary gain to make by this charitable exercise and potentially any photography you do for free could add to that.
 
Sounds like they're just trying to take you for a ride and hoping you'll be swayed by the big name.
You can bet your backside they'll be paying all the other staff.

In fashion? Probably not actually... :( I bet there are lots of interns doing their jobs for free for the "experience" as well.

The OP though shouldn't follow their example!

On the other hand you could always get a contract dream up stating they can use the photos for internal use (displaying on their walls/internal presentations) and directly relating to the event. Then hover over the fashion press and charge then if they use it for something else...
 
Last edited:
In fashion? Probably not actually... :( I bet there are lots of interns doing their jobs for free for the "experience" as well.

I meant more the security, catering etc. :)

I've done both security work and setup and breakdown work at these sort of events and we get paid and treated very very well.
 
Last edited:
Sounds like they're just trying to take you for a ride and hoping you'll be swayed by the big name.
You can bet your backside they'll be paying all the other staff.

Yeah thats exactly what I figured. There is a fancy venue, catering, bar staff, door staff, set building team, lighting, DJ etc. I highly doubt they are all doing it for free as well!



Although I've done a few bits for people for free in this case my answer would be a flat no.

Ultimately while the 'charity' line is obviously being spun, it sounds like that person has some personal financial interest and monetary gain to make by this charitable exercise and potentially any photography you do for free could add to that.

Indeed, thats my main issue with it. I would imagine by me handing over the photos I take, they would likely use them on their website/blog along with submitting them to the press and their PR team would also give them away where necessary. I get absolutely nothing, other than knowing that my photo was used in a magazine, while they use it to promote their business and drive further sales.



The OP though shouldn't follow their example!

On the other hand you could always get a contract dream up stating they can use the photos for internal use (displaying on their walls/internal presentations) and directly relating to the event. Then hover over the fashion press and charge then if they use it for something else...

I've not really pressed much further yet as to licensing with the images, but I would think for both parties thats the kind of thing you need to sort out from the get-go.

What exactly is the deal there anyway in terms of responsibility?
Say I licence them only to the company and they then just submit them to a publication who uses them. I assume the publication has to pay out, but do they then chase up the company, or not bother? Obviously though I believe this is all taken care of in the IPTC meta-data which a Picture Editor should be referring to before publishing anyway to see if they are permitted to do so. Otherwise, you could possibly be burning your bridges, even though you have effectively become known as a photographer who will work for them for free.
 
On the fence - on the one hand you could be being taken for a ride on the other it sounds like it could be good experience, potentially line you up other future contacts or contracts, etc. so it might not be all one sided.
 
They have offered expenses though I should add.
But realistically, not really much I can charge for there.
 
I'd do it if I wanted to do it. I've done loads of things like (not photography) this unpaid. Sometimes they open doors, sometimes they don't. Sometimes they teach you things, sometimes they don't. It's rare though (if you don't eat yourself up over not being paid cash) that things like this are totally un-worthwhile. Sounds like they want nice shots so I'd tend to think you'd get looked after, rather than being treated like a div (which when you're being paid, sometimes you have to grin and bear).

Sounds like you're interested in doing it, so why not?
 
Well thats the thing thats played on my mind. Many say that by doing it for free, they may ask you again, but since they already know you work for free, they aren't going to want to pay you. But I suppose there is always the chance it might lead to other things, but there is simply no way of knowing.

Obviously they don't want to pay me for this, but its only through word off mouth and reputation that I went from shooting something for a non-profit organisation to a major brand asking, which I guess isn't an opportunity that pops up very often if you were just looking for experience and chasing it.

I don't want to be screwed over, but I also can't help feeling that saying I worked for them and have images from their show on my website would look pretty good.
 
If you would enjoy doing it and find it a good experience then there is no reason not to really. Yeah, they are exploiting you somewhat but if you say no so e other budding tog or student will do it for free.

Since I assume you don't have a professional website up with charges etc. then when they approached you it was with the intention of getting a photographer for free.

Getting experience at such events is always going to be difficult so doing this for free May seem a good idea but only if this is something you wish to do professionally in the future.
 
Ask yourself what would happen if the boot were on the other foot? You're a professional photographer and decide to hold a small charity event at your gallery. You think it would be a nice idea to have a few models around the place to greet and glad-hand your guests, and it would be ideal if they were wearing a range of hip, fashionable styles.

Would this premium label be prepared to provide say 4 models, and a range of of their latest clothing, for the night? Oh, and as it's a charity event, can they do it for nothing?
 
Did this premium fashion label get where they are by giving their clothes away for free?

Don't do it.

If more 'amateur' photographers stopped doing gigs for free then people would have to pay the going rate and a Photographer that depends on that payment for their livelihood will get paid.

They know how much it costs to hire a photographer for the event. They're just trying it on with you.
 
I've been in this situation before, I tend to say as an introductory offer I can cover this event for free but any future work I would have to charge. You could maybe say something like that.
 
I wouldnt do this sort of shoot for free. At the end of the day you are taking time out to do photos for them and they are likely paying the other photographers. I would at least expect for my expenses to be paid for. It is good exposure but can be very difficult with the other professional photographers being there.
 
Personally I wouldn't do it.

A big event like that...everybody else it getting paid. The DJ, presenters, venue, bar staff, room decorators, singers, even the people who printed the menus. Everything they will have paid for, albeit probably at a discounted rate. The photos are massively important for their social media, advertising and even more so if they are having a new collection.

I had the same predicament recently. I turned it down. They used two unknown photographers at the event and the photos are horrendous. I doubt they will under estimate paying for a photographer in the future.
 
Back
Top Bottom