What a lot of people fail to realise also when they say "omg only 12% that's less than MW1, boycott worked!" or something similar is that you're talking about a percentage of total sales which themselves have increased significantly.
In other words, assume two hypothetical situations:
MW1: 2,000,000 sales total, 25% of which are PC sales, PC copies sold: 500,000
MW2: 10,000,000 sales total, 12% of which are PC sales, PC copies sold: 1,200,000
25% sounds better than 12% but as you can see - it isn't.
In 2007 CoD 4 sold 7 million copies, sales figures so far for MW2 are 7 million, so even on copies sold at the moment % would hold up very well.
But % can indeed be misleading we only know that in total 25% of all copies of CoD4 were PC and as the game went on to sell over another 7 million could just be PC owners waited. Which could be the same with MW2, we only have one day sales and does this include steam which didnt unlock for another 2 days, could be that 50% of PC sales were through steam and not include in the 12%.
So far too early to see if it worked
However, Console owners talked about Boycotting due to the increase in price, clearly that failed


now thats gonna kick ass
