Starting my own business, need a logo ...

Jed Shields said:
I was quoting the guy who said he had no idea what it was showing, which is the important part :D
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"the software analyzes the international data interchange as well as the network traffic of the Deutsche Telekom in real time, and reproduces it three-dimensionally"

telekom_4b.jpg


I'm shocked if you don't think that is an excellent visualization for that setup.

The point is that today we're constantly reviewing tons of data, and we "developers" need to find new and intuitive ways to visualize data in a way that can interconnect with existing systems and best help decision makers review data quickly and accurately. In my view Excel is, well, completely incapable of this. And whilst I think you'll get plenty of work no doubt, but that's rather because of peoples unfortunate reliance on products like Excel than it's fitness for purpose.

This is in no way having ago at what you plan to do, rather pointing out what I feel is the right (and future) way we'll be viewing numerically heavy data.
 
What was the percentage increase in communications levels between GB and California for the first quarter of the year?

It's not immediately obvious, and when reviewing this data at Board level, there needs to be absolute clarity. I completely understand about the disadvantages of Excel, and personally love the bells and whistles you've shown, but at the end of the day you need to establish the requirements of the customer, no matter how "disadvanteged" they are when it comes to reading charts. Believe me, I've been in some high level meetings where people are shot down in flames if the message is not absolutely clear.

EDIT - just for clarity, I can see your example as being perfect for certain situations, just not all.
 
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paradigm said:
Not everyone has excel, perhaps you should develop a web portal with client logons. Make it a nice simple web front end, connected to an SQL Express or MySql back end.

Negates the need for ANY software licensing at all, and can be accessed anywhere by your clients.
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Absolutley my intentions, but I need to get my foot in the door first and get some basic work before I train into more "hi-tech" avenues.
 
Anyway, lol, my business is called Performance Management Innovation. Any ideas on logos? I'm looking for simply, yet classy. Maybe the letters PMI with a tie in to red, amber and green - the general RAG measurement of good, medium, bad?
 
Wahay, a starter for 10 gentlemen!

I think it might look better with the Performance Management Innovation underneath though?
 
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I'm no graphic designer, but I'd be doing something with the dot on the "i" and a pie chart.

pmi.png
 
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paradigm said:
Not everyone has excel, perhaps you should develop a web portal with client logons. Make it a nice simple web front end, connected to an SQL Express or MySql back end.

Negates the need for ANY software licensing at all, and can be accessed anywhere by your clients.
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Office exists in most companies, the issue is if he's using new features of Excel and the customer is on an old form.

Salesforce.com does something similar with a web-based system. In this case it's useful because you can expose different metrics to vendors etc so they can see their side too. However that has additional overheads of running a service.
 
NickK said:
Office exists in most companies, the issue is if he's using new features of Excel and the customer is on an old form.

Salesforce.com does something similar with a web-based system. In this case it's useful because you can expose different metrics to vendors etc so they can see their side too. However that has additional overheads of running a service.
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It does. I think you have to be careful with promoting Excel as a system to produce summarized metrics in any environment. Excel is a utility program in my view, best used when on a small scale, when you're looking to present basic information. Excel cannot, and moreover should not cope with the representation of massive data volumes in any organization, it's not built to do so and is totally incapable of the task. I should point out that I don't dislike Excel (in fact I think for simple tasks it can be a great little app to use) however in situation where there are over 50+ employees I think the use of Excel to present important statistics / metrics is a very backward move.

It lacks any serious numeric calculation capability, and the "end product" being a visual breakdown of this data, it would be significantly below par when compared with rivals like SPSS, SAS or even S-Plus / R. Freely available software is at the stage now where the use of Excel for large scale data representation is obsolete. To be honest, as much as I actually rate Excel higher than OO's equivalents in this day and age it's outdated, tired and incapable of adequately presenting this type of information.

Though again I stress that the OP's ideas are good and he will (IMHO) get many interested companies to work with him.
 
If you end up spending any money I would recommend logo depot. We used them recently and were really happy with the results, we really took the **** with the unlimited revisions as well. Letter head and business card design is inculded in the price too which is handy.
 
Just thought I'd say good luck really - I worked as a MI Analyst for 2 years at a major telco, did my fair share of designing dashboards in Excel, Excelcius, Business Objects, Access etc and always semi enjoyed it.

I'd imagine there is quite a bit of demand from SME type firms for this sort of work, all the big companies will have it covered inhouse but im sure you're already aware of this.

Good luck and keep us posted on how the business is going. If you ever want some advice in terms of design/automation etc drop me a email via my trust.
 
dangerstat said:
It does. I think you have to be careful with promoting Excel as a system to produce summarized metrics in any environment. Excel is a utility program in my view, best used when on a small scale, when you're looking to present basic information. Excel cannot, and moreover should not cope with the representation of massive data volumes in any organization, it's not built to do so and is totally incapable of the task. I should point out that I don't dislike Excel (in fact I think for simple tasks it can be a great little app to use) however in situation where there are over 50+ employees I think the use of Excel to present important statistics / metrics is a very backward move.

It lacks any serious numeric calculation capability, and the "end product" being a visual breakdown of this data, it would be significantly below par when compared with rivals like SPSS, SAS or even S-Plus / R. Freely available software is at the stage now where the use of Excel for large scale data representation is obsolete. To be honest, as much as I actually rate Excel higher than OO's equivalents in this day and age it's outdated, tired and incapable of adequately presenting this type of information.

Though again I stress that the OP's ideas are good and he will (IMHO) get many interested companies to work with him.
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Just to claify, I won't be pulling a companies entire metrics suite into one giant 100Mb Excel file that'll fall over as soon as you open it. It'll be more focussed on smaller areas, such as one for Supply Chain, one for Manufacturing etc.
 
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