i have always been a fan of ati graphics card for 2 main reasons one is the rich image quality (2d,3d,web serving,movies) all look amazing,& for the ability to create different profiles (change contrast,brightness,colour,fan speed,OC..etc setttings & save as different profiles,i currently have 4 ati profiles saved) then activate which ever profile i want by simply clicking on right keyboard keys for example Alt + q for gaming & Alt + w for web serving ...etc CAN i do the same with Nvidia ? if the answer is yes then i will buy nvidia gtx card tomorrow if its no then its bye to nvidia 3D gaming.