Apologies if this has already been posted.
I found this over at OCN and it looks like the first 680's will cost on a par to 7970's
http://www.overclock.net/t/1231113/gigabyte-gtx-680-2gb-already-arrive-at-my-shop
Edit: LoL- sorry title should read Gigabyte GTX 680 2GB said to be at same price point as of 7970 3GB
Early speculation says the guy is not in the U.S
I found this over at OCN and it looks like the first 680's will cost on a par to 7970's
http://www.overclock.net/t/1231113/gigabyte-gtx-680-2gb-already-arrive-at-my-shop
Edit: LoL- sorry title should read Gigabyte GTX 680 2GB said to be at same price point as of 7970 3GB
Early speculation says the guy is not in the U.S
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