For a new build i would still go sandy, 4.8 - 5Ghz on an inexpensive cooler, less heat and pretty much the same performance for what will no doubt be less money.
Its a no brainer to me.
It wasn't quite a "no brainer" to me, but it was not too difficult a decision.
For -
1. I got a brand new i5-2500K for less than £150.
2. I spent £26 on a decent air cooler, which should easily keep the thing cool when OCing.
3. It's proven technology.
Against -
1. It's "old" technology.
2. It's a bit slower at the same clock speed.
3. It uses more power.
4. I won't get PCIe 3.0.
In summary......
I got CPU + decent cooling for £170. It will hopefully be a big step up from my existing AMD kit. I won't be needing PCIe 3.0 during the lifetime of this setup, and I think I can live with losing out on ~ 5-10% performance, and the extra 20 watts(?) that it will require to feed it.
I know that there is a chance that I might get more performance from an IB (if it overclocks better than I expect), but the CPU would almost certainly cost more, and I would probably choose a slightly more expensive cooling option. I'm guessing that IB chips will turn out to be excellent CPUs, especially after Intel have updated them later in the year. They may even end up being cheaper than current SB chips. The problem is that waiting a few more months will take us ever closer to the next big thing, Haswell, so because I'm a latecomer to Intel/Skt1155/SB, I feel that the potential performance increase of IB is not worth waiting/paying for.