I think the new maxwell cards do help clarify that the bus size is not as relevant as some think. One of those two things you mentioned is never the same between AMD and Nvidia, hence, bus size is not as relevant as some think. Even if the generation of cards is the same, the tech won't be! In the past I've read people saying to buy this or that because of bus size (bigger=better). Sure it might have helped in some scenario's but it would be low down in list of requirements for a new card. Ultimately, what provides best performance at the resolution you're likely to game at, with reliability, quality bang per buck and efficiency also into the equation.