Maybe not sending people but you don;t need the middle man and can cut them out. There are whole dedicated websites to the "one pound" items where you can place orders direct with the factory in China/Far East.
You get samples sent over, negotiate a price based on quantity and then get it shipped.
We are members of quite a few of these sites and we are swamped with offers everyday.
I use Alibaba et al and am well aware of how it all works - but we're talking about different things. You go on and try and buy Lynx shower gel etc from one of those sites. They're fine if you want speciality items (we get custom educational products made to order) or generics, but how are you going to get branded items from them?
We tend to purchase higher value stuff but it never ceases to amaze me that we can get something made and shipped from China for half the cost of buying it from a British Wholesaler and a fraction of retail worth. The wholesaler will be making a good profit margin don't forget so why not cut them out of the loop?
Because the wholesaler is allowed to sell branded goods - i.e. the supply chain has been followed. You can't buy Lynx shower gel from the same factory wherever it is made and have it branded as Lynx, it has got to be sold through Unilever or rather a Unilever licensed distributor. Whilst Poundland etc does sell a fair bit of generics, the stuff they sell the most of is the branded stuff, because ultimately the customer thinks they're getting a bargain.
We only ever made one trip to China at the beginning. There is was an area we visited which is just mile after mile of factories which can pretty much make everything. You have an intreperter and have brief appointments with suitable suppliers and test quality and negotiate price.
Yep, all the factories on a river and you cruise along and stop off to 'shop'.
I fail to see why you would want to stick with UK wholesalers and argue over half a pence when you could save 5p by dealing direct with China. It's hardly hard in the modern day and age although perhaps was a lot harder in the 80's and 90's.
Again, just to reiterate, you try and go direct to China and try and buy Imperial Leather soap, Radox shower gel, Haribo sweets, Quavers, 'known brand' toys etc direct from the manufacturer.
The only thing we used to get from China were the generic tools and the like, but even then the costs/savings often didn't make sense for the extra work/risk/complexity involved.
For example, as I said we deal in higher value items but the principal and mark up will be the same although quantities are less.
No, not at all - you've got to be dealing in much higher volumes for the smaller price items. Who wants a warehouse full of a 100-200k bars of soap which would take 5-10 years to shift? Sure, ultimately you might lose out on a few grand, but you're not stuck with a shed load of soap that you can't shift.
A certain item costs us £14.95 delivered, duty paid, direct from the factory in China. Cheapest of the 4 UK wholesalers is £29.95. We sell it retail at £69.95. Yes we were still making a good profit buying them in at £29.95 but since dealing direct we make an extra £15 per item.
Of course, at those margins is where it starts making sense. But if I could get a product off a UK wholesaler for 0.5p per unit more, why would I bother trying to source it from the Far East? Unless I was dealing in hundreds of thousands of units, would it be worth it?