You can already see what is going to be up tomorrow up to a 24hours ahead so can see everything they will sell up to 5pm now.... nothing looks particularly interesting. Some expensive cameras, some watches, okay some people might want them and they may or may not be great deals come tomorrow. The thing is, if it was Xbox one, ps4, wii U, some awesome modern monitors/tv's and a bunch of other cool new stuff it would be worthwhile.
It's supposed to be a better than black friday sale, but old black friday in the US and what we had here for like one year, was relatively new products you wouldn't normally get in sales... on sale. That is what made it different. Like in the states Xbox one/PS4 were available in black friday sales... here Amazon might add in a Wii, or a PS3 or 360 while the 'new' products don't get near the sale.
Amazon might be trying to make bigger price reductions for their prime sale, but judging from their list of what will be available, they aren't fixing the reason the UK edition of black friday sucks... selling off useless old products already available on sales constantly everywhere even if at better than usual prices. The thing people would want to see is say a Wii U at £125 or something, a 27" gsync or freesync screen with £150 off instead of a pretty 'old' 24" 1080p screen that are already cheap as chips anywhere and have been for years.
Amazon sales suck.