because some of the companies running adblockers ask websites to pay to be whitelisted so that there adds appear anyway, not quite the protection racket with the bats etc but pretty shoddy business practice.
This is just Adblock Plus, from what I understand.
uBlock Origin (
Chrome,
Firefox) is
far superior to Adblock Plus. uBlock accepts donations, but uBlock Origin, which was developed by the original uBlock author specifically refuses donations.
... if I ever figure out how to block ads on my Android phone (hint hint) ...
Firefox Mobile allows for add-ons, but Chrome Mobile doesn't, so I switched to Firefox for all my mobile browsing and... ah, peace again.
- Firefox Mobile
- uBlock Origin
Browsing MacRumors with Chrome:
Browsing MacRumors with Firefox + uBlock Origin:
... Adapt or die. It's not rocket science.
I think that there will be an increase in paywalls for the really, really good websites, like The FT. The content is so good that (many) people who specifically want that content *will* pay for it.
I sometimes like to watch the odd Starcraft 2 VOD and the best website for finding the good VODs is
http://sc2casts.com/. The author of the website added all sorts of ad-blocker blocker mechanisms and the latest incarnation is to use JavaScript to dynamically generate a randomly named splash screen element that covers the whole screen. Many people tried to figure out customized uBlock rules to filter it out but it is hard to do due to the fact that it dynamically generates randomly named HTML elements. The solution? Disable JavaScript on that website.

The embedded YouTube videos won't play due to JavaScript being disabled, but YouTube helpfully provides a link in its embed frame to see the video on the actual YouTube website.