Yeah their problem there is people that get free postage, that take a large cut into their profits.
BIGGEST EVER "THIS WEEK ONLY" END OF MONTH SALE!
- Thread starter ubershell
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Yeah their problem there is people that get free postage, that take a large cut into their profits.
Hi there
I think what some people fail to realise is that our regular price on say a Crucial M4 might only be at 10% margin, above our cost/wholesale.
So even if we did a mega deal on some products the discount might only be 10% as then were at cost. Selling below cost causes two very obvious issues, the first is you loose money, the second is the manufacturer gets really annoyed because they get everyone complaining to them how certain Etailor is trashing the market price on X.
So one generaly component items, big discounts (percentage wise) can be hard. Only higher margins are made on none component stuff like cables, fans, compounds, heatsinks etc. but lets face it even if we half the priced on all cables its not exactly gonna stirr up excitment and mass sales.
So we do the best we can with what we have. Were not the car industry where many items have 50-100% markup, sometimes more, a lot of the time margin levels can be single digit, especially on products such as CPU's.
There is such a DEAL on our THIS WEEK ONLY:-
Kingston HyperX Genesis 12GB (3x4GB) DDR3 PC3-12800C9 1600MHz Triple Channel (KHX1600C9D3K3/12GX) @ £52.79 inc VAT
HyperX DDR3 memory; the latest generation of DDR memory technology. Like all Kingston HyperX products, DDR3 modules are specifically engineered and designed to meet the rigorous requirements of PC enthusiasts. DDR3 memory offers faster speeds, lower latencies, higher data bandwidths and lower power consumption than DDR2. HyperX DDR3 modules are available in single, dual and triple-channel memory kits.
Features:-
Main Board: INTEL
System: DESKTOP
System Type: DDR3
M/B Chipset: INTEL X58
CAS Latency: 9-9-9-27 2N
Capacity: 6GB (4GBx3)
Speed: DDR3-1600 (PC3-12800)
Test Voltage: 1.60-1.65V
Registered/Unbuffered: Unbuffered
Error Checking: Non-ECC
Type: 240-pin DIMM
Warranty: Lifetime
Only £52.79 inc VAT.
ORDER NOW
True gibbo!
Thanks for clearing that up
Maybe then, just have the odd MEGA deal every couple of weeks then
*cough* £45 of the 560TI 2GB or the MSI 448 edition *cough*
then buy a house! Huh, strange way to justify charging way overpriced stuff. One company has been giving free delivery for years on items over £50. "Free delivery" first class shipping isnt very expensive! Especially for retailers of OCUK size.
Soldato
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Guys you can't compare OcUK to the likes of the big time competitors.
BUT this is what I like about OcUK - damn quick shipping.... This one must have been under an hour
Overclockers UK Despatch to subliminal.aura
show details 12:30 (1 minute ago)
Dear xxxxxxx, Your Order has been packed and is in the process of being shipped
We are in the top 3 etailers for computer hardware, number 1 for GPUs as an example and number 1 for a number of other areas so how is it you cant compare us to the "big time competitors"? Id love to know who these are, its a slow night and I could do with a chuckle.
You want a gaming GPU your at the number 1 spot in the UK.
WOW - i knew margins on tech products were cut-throat, but that is very surprising! I wonder what the actual cost of producing the chip is then? hmmm...
Soldato
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The costs (a lot of the time) are not in the production, its the R+D, the testing, the perfecting of the process, the testing,infrastructure, the driver creation / maintenance, and of course, the CEO's share options....
Making a GPU is a very complicated process end to end and will be highly expensive, actually making them once you have the infrastructure is probably pretty cheap.
Making a GPU is a very complicated process end to end and will be highly expensive, actually making them once you have the infrastructure is probably pretty cheap.
Associate
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BIGGEST EVER "THIS WEEK ONLY" END OF MONTH SALE
some good if its an end of the month sale and its not even the end of the month. i dont get paid until last day of the month and i'm beyond skint until then. i'm ruled out straight away!
good luck to others getting good deals though
some good if its an end of the month sale and its not even the end of the month. i dont get paid until last day of the month and i'm beyond skint until then. i'm ruled out straight away!
good luck to others getting good deals though
Soldato
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Watching my words and ban hammer very carefully but I can't mention competitors
So OcUK is 3rd
that's higher than I originally thought I carefully retract my statement and wander off with my tail between my legs
The last day of the month is Tuesday, these offers are valid till the next day (Wednesday morning about 09.00hrs approximately) so thats enough time to get an order in.
Watching my words and ban hammer very carefully but I can't mention competitors
So OcUK is 3rd
I carefully retract my statement and wander off with my tail between my legs
That's great if they are of course, i'd love to see them up top - but is there any factual/empirical evidence which validates this - those old time cowboys 3clips3 c0mput3rz (yeeerr ha..) could claim the same couldn't they (as a poor example of course)??
I'd love to see some real data for this...perhaps some GA stats on unique hits for the website and forum+conversion to sales etc...very interesting.
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I went to buy some fans the other day.. £133.. needless to say I didn't bother. Just couldn't swallow that.
It would be nice if you offered a discount when buying more than 1-2 fans. In my case it would equal a sale rather than no sale.
That is very true mate, i don't think there are many etailers can compete with you guys when its comes down to GPU's.
that's a pretty bold statement, can you back that up with actual FACTS?
It also begs the question why OCUK seem to generally be more expensive than their competitors with GPU's. They got battered for price on release of the 7970 for example. 3GB 580's was another example.
They are the boys who make the real margin, the manufacturer, well in some cases anyway.