Cadbury has shrunk the size of its Dairy Milk sharing bars by 10%, but will not reduce the price.

Why are Coca-Cola still selling 500ml bottles of original Coke then? They put the price up rather than shrink the bottle. Even the bigger bottles, they still raised the price even when making the bottle smaller (1.5L instead of 1.75L).
I'm not saying what you describe didn't happen with some SKUs, from some manufacturers in some markets, but it certainly wasn't a blanket change across the board.

It's maybe a good example actually, more noise about the shrinking bottle than the rise in price from what I remember.

Logically, putting the price up has got to be more efficient, as you don't need to change packaging, distribution processes etc, you also presumably get better marginal costs i.e. making a product 10% smaller probably doesn't save 10% on packaging costs.
 
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CaptainCook said:
It’s not air, it’s nitrogen (normally). Air would mean they go soggy pretty quickly
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of course but, as he said, why so much nitrogen - is the gas/crisp volume ratio necessary , they must be reducing the box packing density, but, maybe they are better cushioned, during transport ?
maybe it just the modern eco friendly frying fats that mean moisture would impact crisp texture more.

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.. last packet of Aldi shreddies ~1 month ago announced itself as new pack of 750g - this week they have clandestinely reduced them back to 625g - without any new pack size advertising.
...it could have said 'I'm back'
 
HangTime said:
Why are Coca-Cola still selling 500ml bottles of original Coke then? They put the price up rather than shrink the bottle. Even the bigger bottles, they still raised the price even when making the bottle smaller (1.5L instead of 1.75L).

It's maybe a good example actually, more noise about the shrinking bottle than the rise in price from what I remember.
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They continue to sell the original because they still remember the backlash they had when they completely changed the recipe to "new coke" and they are a large enough company to soak the inefficiency.
 
if coke sales , and sugar/processed foods sales didn't reduce, government/chancellor should have done something more punitive so that coke and others had to produce better alternatives,
or the converse, carrot strategy, where you have a negative VAT on good food types - how is your diet going Boris, too much alcohol at parties

ten percent of nhs resources are burned on diabetes.
 
jpaul said:
if coke sales , and sugar/processed foods sales didn't reduce, government/chancellor should have done something more punitive so that coke and others had to produce better alternatives,
or the converse, carrot strategy, where you have a negative VAT on good food types - how is your diet going Boris, too much alcohol at parties

ten percent of nhs resources are burned on diabetes.
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Sugar tax hasn't changed the volume of drinks sold but because the companies have largely swapped to selling lower sugar drinks the result is lower sugar being consumed.
 
HangTime said:
Of course they can, because they put the price up! I was told they deleted or shrunk products and kept the price the same, so I'm giving an example of where the opposite happened.
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I didn't specify that about the price.

However, if you walk into a supermarket and go down the soft drinks aisle you'll see where the competitive pricing is and the bottles taking up the most shelf volume are the largest sellers, it's the low sugar versions, pepsi max etc. The 500ml original is having the price difference soaked by the supermarket in that example because it's in a fixed price meal deal.

Yes coke still sells their original drink in standard sizes if you really want it.
 
EVH said:
Yup! They had the small blue bag of salt... salt n' shake.

I remember winning a few £5 notes (inside the blue bag) back in the day when they were allowed to run decent prizes.
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those blue envelopes were in walkers. And yes I remember winning a few rivers, everyone at school wanted to be your friend if you won lol
 
Doggie2k said:
Oh yeah was curious today and bought a bar of cadbury's and you guys are right! It tasted like ****

Only way I could describe it would be it was like one of those really cheap easter eggs. Chalky in texture, will be my last time I have that.
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The yanks are slowly turning Cadbury’s into Hershey’s
 
Noticed the same with a yorkie today. It’s now split into sections massively reducing the chocolate you get. Of course the price never comes down. Long love capitalism!
 
CaptainRAVE said:
Noticed the same with a yorkie today. It’s now split into sections massively reducing the chocolate you get. Of course the price never comes down. Long love capitalism!
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It must be a while since you had one. Yorkies have always been split into chunks but the gap between chunks has become larger. They've been their current size and shape since November 2014.
 
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