Chicken Bovril - Where has this gone?

Chicken Bovril appears to have disappeared off the face of the earth. Has it been banned due to some health scare? Have supplies been used up due to Covid/Home Working? Can they just not be bothered to make it anymore? You can still get normal Beef Bovril, but it is not in the same league. Does anyone have a good alternative?
 
Chicken Bovril appears to have disappeared off the face of the earth. Has it been banned due to some health scare? Have supplies been used up due to Covid/Home Working? Can they just not be bothered to make it anymore? You can still get normal Beef Bovril, but it is not in the same league. Does anyone have a good alternative?
Hi I’m new here

I can confirm chicken bovril will be back. And soon !! I emailed the company, there was shortages and they to prioritise distribution. But we WILL have it back on the shelves very soon.
 
Hi I’m new here

I can confirm chicken bovril will be back. And soon !! I emailed the company, there was shortages and they to prioritise distribution. But we WILL have it back on the shelves very soon.
This is their response
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Hello from Bovril,

Thank you for your recent comments to us regarding Bovril Chicken Extract.

There’s been an increase in demand for this product this year, so we’ve unfortunately had to prioritise production of some of our Bovril products. I can confirm that Chicken Bovril will be back soon. I'm sorry that we are unable to provide a specific timeframe.

I do apologise for any inconvenience this may cause and once again thank you for contacting us.

Should you require more information, please feel free to contact us by email or webform via the following link: https://www.unilever.co.uk/contact/

Yours sincerely,

Karen
Consumer Engagement Centre Adviser
 
I think if it does ever come back I might neck an entire pot in one go, neat and undiluted. What's the worst that could happen?
 
Hello everyone.

I have read this thread many times over the last year or so, in the hope that someone would eventually reply with some good news.. They didn't!

But guess what.. I'm changing all of that right now!! Chicken Bovril is back!!!

As can be seen here: https://www.facebook.com/bringbackchickenbovril Herron Foods have started selling it!! I've no idea if it's a permanent thing or not but I thought it was worth sharing. Enjoy! :)


**EDIT**
I have just bought a few jars myself so can confirm this is 100% true.
 
There is Herons store not a quarter of a mile from me. To think there may be a shelf full of Chicken Bovril almost within touching distance as I type. Shuts at 8 o'clock.

It's true. It's also true I have apparently forgotten how to embed pictures from Imgur. Oh well.

No wait, it's too important...

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I did end up with a RTX3080 in my hands before Chicken Bovril though, as predicted further up the thread.
 
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Sent them another message today. Apparently they’re desperate to stock it nationwide and are ready to go, but at the moment the big supermarkets are not choosing to stock it at present, but they are trying to do all they can.

They might as well start an online shop flogging it direct imo
 
How weird, messaged them yesterday and got this back this morning -

Hello from Bovril,

Thank you for taking the time to get in touch with us about the availability of Chicken Bovril.

Unfortunately we stopped making this product some time ago, and there are currently no plans to relaunch this product. As an alternative, you may wish to try Bovril Beef Extract.

We appreciate this is disappointing for you to hear. However, your feedback is important to us and will be considered for future developments of Bovril.

Should you require more information, please feel free to contact us by email or webform via the following link https://www.unilever.co.uk/contact/

Yours sincerely,

Amelia
Consumer Engagement Centre Adviser
 
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