We spent over £30m last summer and we spent a few quid again in Jan. 6-7 seasons ago that would've meant a top ten finish, but now so many of the clubs have that kind of cash and more that it doesn't buy success
Roy keane is talking about spending £50m in the summer, Chelsea only spent about £80m when they won the title the first time IIRC I'd be shocked if it bought us a UEFA Cup place tbh