Sorry for the long winded post here
But im not a recycle person at all ... but supermarkets are doing something...
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Sainsbury's launches new green generation carrier bag
* New recyclable bag saves 6,500 tonnes of plastic/53,500 barrels of oil *
* New bag aims to double recycling at stores *
* Customers encouraged to re-use or recycle bags *
1.7 billion old style carrier bags are to disappear as Sainsbury’s saves 6,500 tonnes of plastic every year (53,500 barrels of oil), by bringing in a new green generation of bags.
Sainbury's orange carrier bag made from recycled material
A third of the new carrier bag will be made from recycled material, and what’s more customers can recycle their bag and Sainsbury’s will make it into a new one.
This means Sainsbury’s will become the only UK retailer to offer customers a free carrier bag with a high proportion of recycled material, as well as 10% chalk, cutting the use of raw plastic by 43%. Sainsbury’s aims to increase the recycled content over coming months.
The move follows recent news that Sainsbury’s is also removing 4,000 tonnes of plastic from its shelves with the launch of compostable packaging. As well as offering packaging, providing more environmentally-responsible carrier bags was another chief concern of customers.
The new carrier bag, designed in the supermarket’s trademark orange, will completely replace the standard free carrier bags used by customers every year, offering a far greener alternative for Sainsbury's 16 million shoppers.
Launching orange as the new green, Justin King, Sainsbury’s chief executive, announced:"It’s been our aim for some time to tackle what we do with our standard plastic bag because we know this remains a passionate subject for most of our customers. This is a major green step forward because recycling carrier bags, very much like lots of our packaging, means we’re again cutting down on the use of plastic as well as what goes to landfill.
“Our ultimate aim is to further increase the amount that can be recycled in the bag so that we use even less plastic. We want to encourage all our customers to support our green revolution in food packaging and carrier bags by re-using and re-cycling.”
Sainbury's plastic bags recycling bag unit
HOW IT WORKS:
* The recycled material in the new carrier bag means that a third less raw plastic was used in its production, and the material can be used again in the production of a new carrier bag.
* Once a customer has finished with their carrier bag, they can pop it in one of Sainsbury’s dedicated recycling bag units in every store, and Sainsbury's will put it with the plastic from back of stores.
* For customers who shop online, Sainsbury’s online delivery drivers will take carrier bags back to stores with them so they can be recycled - that helps save customers unnecessary trips to store to recycle old carriers.
* Once collected from stores, the recyclable material in the old carrier bags will be re-manufactured into brand new recycled bags.
* The recycled carrier bag will be: 33% recycled material, 10% chalk, 57%raw plastic.
In the last year 1,000 tonnes (100 million) of carrier bags have been collected from Sainsbury’s dedicated recycling bag units in-store, this is expected to double if customers know they can recycle their carrier bags to make new ones.
Sainsbury’s already sells the highest number of re-usable bags, such as the popular ‘Bag for Life’ and the ‘Fold-a-shopper’ - the new recycled carrier bags reinforces the recycling message for when customers are no longer able to re-use their carrier bag.
Appearing in stores from October 2006, the new orange bags will be replace the old-style white carrier bags completely by February 2007.
Notes to editors:
CARRIER BAGS:
* Sainsbury’s has a target reduce carrier bag usage by 5% this year.
* In the last year 1,000 tonnes (100 million) of carrier bags have been collected from Sainsbury’s dedicated recycling facilities (Equivalent to 5.5 jumbo jets). Sainsbury’s has been offering this service for two years.
* Sainsbury’s sells various ‘permanent’ shopping bags which it pioneered in the 1990s. These include:
o Bag For Life 10p (Sainsbury’s gives the proceeds to charity and customers are given a new Bag for Life when theirs has worn out)
o Super shopper 50p
o Cool bags 50p
o Wine bags 50p
o Fold-a-shopper 75p
o Jute Bag £1.99
* Sainsbury’s sells 4.2 million ‘Bags for Life’every year and estimate that the sale of these permanent bags save 50 million standard bags per year from going to landfill.
* Sainsbury’s is selling 14,000‘fold-a-shoppers’every week.
* More environmentally-responsible paid-for carrier bags have increased in popularity by 5-6% in the last year.
* Sainsbury’s also asking our colleagues in store to encourage customers to re-use carrier bags.
* A useful way of comparing retailers in their plastic bag reduction schemes is by measuring per pound (£) of sales. This gives a better comparison given the different scale of operations of supermarkets. For example, Sainsbury’s provides 1.7bn carrier bags a year against last year's annual sales of £17.317bn. This produces one bag per £10.19 of sales. In comparison, TESCO's give away 4bn bags each year, on UK sales of £32.7bn, producing one bag per £8.18 of sales.
* Sainsbury’s strongly believes that reusability is the key to better environmental policies on plastic bag use and last year our customers recycled 100m plastic bags at our recycling points at our stores. We have offered this service since July 2004.
PACKAGING:
* Sainsbury’s pioneered compostable packaging in 2001.
* In Sept 2006, Sainsbury’s announced that all ready meals, the majority of organic produce and some organic meat products would move to compostable packaging late 2007.
* The compostable packaging means 150 million plastic trays and bags will disappear, instead the packaging will be able to completely break down in a compost bin.
* The packaging saves 4,010 thousand tonnes of fossil fuel (3,550 tonnes of plastic) from Sainsbury’s output alone every year, as well as reducing rubbish collected for landfill.
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The Anya Hindmarch shopping bag.
The UK's leading accessories designer Anya Hindmarch today announced an innovative collaboration with Sainsbury's and global social change movement, We Are What We Do to produce a limited edition environmentally friendly designer shopping bag.
The bag will be available for the month of March exclusively through Anya Hindmarch UK stores and the company's website, in Dover Street Market, colette in paris, Villa Moda Kuwait and on the We Are What We Do website.
Anya Hindmarch bag
The bag will then be available nationwide through Sainsbury's supermarkets from 11th April.
The organisations share the belief that using plastic bags is contributing to long term damage to the environment and wanted to offer an alternative that is stylish, affordable and influences people to make small changes that help to make a major difference.
The designer bag will retail for just £5 and no one involved in the project will make any money from the sale of the bags.
Anya Hindmarch said today: "As a luxury fashion brand we are in a position where we can influence. I can't think of a more positive way to do this than producing a desirable and cost effective alternative to a plastic carrier bag."
Justin King, chief executive, Sainsbury's, said: "We strongly believe that encouraging customers to shop with re-usable bags is the best solution, and this one-off Anya Hindmarch bag will make it much more appealing for customers to do that. It's also great news that our 16 million customers will be able to buy an Anya Hindmarch bag as well as helping the environment."
David Robinson OBE, founder of We Are What We Do said today: "We are absolutely delighted to be working with Anya Hindmarch and our friends at Sainsbury's once more. This bag is a testament to the power of collaborative effort - like our books, Change the World for a Fiver and Change the World 9 to 5 - everyone has worked on this bag for nothing and without any one of them, we would not be launching such an exciting and important product today".
"The aim of We Are What We Do is to demonstrate how lots of small actions x lots of people = big change. It doesn't have to involve radical changes to our lifestyles - there are so many simple, practical things that can make a real difference. Saying no to plastic bags is just one and we hope that while they're carrying our bag, people will think of other things that they could do while they're out shopping - buying environmentally friendly products, avoiding excess packaging, choosing fair trade products, supporting local produce, recycling old plastic bags, dropping a few coins in the charity tin or just smiling and thanking the cashier as they leave.
"We are extremely grateful to everyone who has worked on the project with us and in particular thank Tim Ashton of Antidote who was the creative director on Change the World for a Fiver who introduced us to Anya and her team. We hope that this will be the first of many such products which enable people to make a difference to the world every day and demonstrate that they too believe that we are what we do."
To find out more visit
www.wearewhatwedo.org or
www.anyahindmarch.com
Editor's notes:
About Anya Hindmarch
Anya Hindmarch is a leading fashion accessories designer with 30 stores around the world. Her designs are worn by many of the world's most glamorous women including Scarlett Johansson, Sienna Miller, Claudia Schiffer and Kylie Minogue.
Anya is particularly renowned for her attention to detail, bespoke items and sense of humour. Anya won the title of Accessories Designer of the Year at the Glamour Awards in May 2006. She is also a consultant to British Airways and designs the covetable first class amenities kit.
About Sainsbury's
Sainsbury's strongly believes that reusability is the key to reducing the number of plastic carrier bags. Sales of re-usable carrier bags has increased by 7% in the last year. Sainsbury's is also working to make all of its carrier bags less harmful to the environment. In 2006, Sainsbury's launched its new green generation carrier bag, a third of which is made from recycled material.
The bag meant Sainsbury's became the only UK retailer to offer customers a free carrier bag with a high proportion of recycled material, as well as 10% chalk, cutting the use of raw plastic by 43%. Sainsbury's aim is to increase the recycled content over coming months.
In the last year 100 million of carrier bags have been collected from Sainsbury's dedicated recycling bag units in-store, this is expected to grow this year. Sainsbury's has been offering this service for two years.
As well as the Anya Hindmarch carrier bag, Sainsbury's also sold an artist-designed carrier bag earlier in the year to make re-using bags more desirable. The 'art in your hand' bags were created with The Arts Council to promote the use of environmentally friendly carrier bags and raise awareness and debate about the role the arts play in people's lives.
About We Are What We Do
We Are What We Do is a not for profit social change movement which aims to inspire people to use simple everyday actions to change the world. The movement which was originated by the east London charity Community Links (
www.community-links.org) was launched in September 2004 with the publication of the bestselling book Change the World for a Fiver. A sequel, Change the World 9 to 5 was published in September this year. In addition to the books, We Are What We Do solicits commitment to action from people all round the world at its website; runs education and community programmes and next year will launch an exciting range of events to enable more and more people to take part. Further information can be found at
www.wearewhatwedo.org.
*Source - DEFRA -
Department for Environment, Food and Rural Affairs.