CR and ACR
High CR is a critical requirement for achieving supreme image quality. OLEDs are emissive, so, in theory, their CR could approach infinity to one. However, this is true only under dark ambient conditions. In most cases, ambient light is inevitable. Therefore, for practical applications, a more meaningful parameter, called the ACR, should be considered
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As expected, OLEDs have a much higher ACR in the low illuminance region (dark room) but drop sharply as ambient light gets brighter. At 63 lux, OLEDs have the same ACR as LCDs. Beyond 63 lux, LCDs take over. In many countries, 60 lux is the typical lighting condition in a family living room. This implies that LCDs have a higher ACR when the ambient light is brighter than 60 lux, such as in office lighting (320–500 lux) and a living room with the window shades or curtain open. Please note that, in our simulation, we used the real peak brightness of LCDs (1200 nits) and OLEDs (600 nits).