Soldato
- Joined
- 11 Sep 2013
- Posts
- 12,310
Stop posting them out of context, then.You are confusing a lot of things I've said and why.
No, that is EXACTLY the point - It's perfectly viable and dirt-cheap compared to anything else, bar letting people **** up and fining them for it, and yet they do nothing about it.Sure it might be viable now but that is beside the point
Why?
Because it's more effective to blanket the UK with campaigns until the few people still driving in the 1950s wise up and step up to standard?
Nope.
It costs money... money which they're not prepared to spend on something that isn't even killing enough people to show up on their radar.
Which is irrelevant to the world today and how things work today.- the point was the HA's analysis identified social factors that meant awareness of merge in turn was low which meant looking at measures to deal with that - they even specifically identify trends from the 1950s as having an impact.
This is how it's done. Wise up or get fined.
Or because it didn't justify the cost of massive awareness campaigns that are pretty ineffective...I assume under the assumption that being taught over that period would have a big enough impact to influence overall usage which hasn't really worked.
So a couple million a year on anti-drink-driving campaigns and yet still people are drink-driving. In fact, looking at just those caught and successfully convicted, in just 2015, the numbers are in the tens of thousands... almost 40,000. Checking the stats, drink-drivers KSI'd over 1300 people and injured almost 7,000 more... but brought in over £107,000,000 in fines.
Not bad for a few million outlay, right?
Much better than all the health campaigns that are costing many hundreds of millions over the same period and have been largely ineffective. Diet improvement campaining alone has shown only the "suggestion of slight improvement" over the past 10 years... and those ads really are everywhere!!