MS isn't spending this cash for short term return and my hunch is all these titles will go exclusive at some point. So what if they lose money on the next few CoDs? Their plan is to offer a service that's so good no gamer can turn it down and, rightly or wrongly, they are on the right track. I have barely turned my PS5 on since launch. Infact my experience of using the PS5 is turning it on and having to update each time as it gets used so little. My Series X gets played most days and that's all down to Gamepass. And Gamepass hasn't even started to stretch it's legs yet.
For what it's worth I don't like that things are heading this way. I find myself buying 3rd party stuff on the PS5 just to give it some air time. On the other hand, i'll be playing co-op games with my mates all weekend, just like most weekends, and that's all down to Gamepass. I need to finish Halo too, start ME Remastered and give Hitman 3 a go. Death's Door is also fantastic btw - I bought that at launch and it was my fave game of 2021. Now all of these are free on Gamepass.