It's a spirit meant for mixing? Well I assume, I don't know if anyone who's drink it straight?
In which case why would you ever buy a posh bottle of it? If your going to mix just buy the cheapest one you can find.
And then I'd rather just buy a bottle of Jack Daniels or some cheap scotch and mix it with coke.
It just isn't my thing, I'll just drink beer or straight whiskey.
Because gins are quite strongly flavoured (relatively speaking) and the mixers less so, you can very clearly taste different gins, unlike dumping a can of coke into whisky where the coke just obliterates any subtlety or nuance to the flavour a posh whisky may have over a bottle of cheap JD.