Also, America doesn't have half the retail laws we have that protect the consumer.
For example; In the US if you sent a card back just because it was noisy you would more than likely have to pay a 'restocking fee' which are illegal in the UK.
Sorry to go off on a tangent for a second - is this true / do you have any sources?
I wanted to buy a watch from a uk based watch site last year but couldn't decide on which one based on their pictures. I emailed asking if I could order, and pay for, the 2-3 I liked best and return the ones I didn't (they have a no questions return policy) and was informed I was welcome to do so but they would charge me for each return for restocking...
Apologies for the minor derail.