The drink was created by the Carlsberg Brewery in 1950 to celebrate the visit of Winston Churchill to Copenhagen, following the Danish tradition of producing a new beer for special national
occasions. Knowing of the great man’s fondness for cognac, the Carlsberg brewers managed to infuse the lager with some of that brandy flavour, hence the special taste. When he returned to
Britain, Carlsberg sent two crates of Special Brew to his London address. Always a man of judgment and taste, Churchill seems to have liked the drink, which he called ‘Commemoration
Lager’ in a letter of thanks to the brewery. By the time Winston was fighting his last parliamentary election in 1959, production of Carlsberg Special was under way in Britain at the
firm’s Northampton plant. If Special Brew was good enough for Winston Churchill, it is certainly good enough for the rest of us.