In a similar position Tony, although I don't think the fury is as bad as what people make it out to be....
- new tech. and so it will improve with better drivers especially when you get on w10 and with dx 12, just look at most amd gpu releases, they usually improve a few weeks after release with better drivers and the 2xx series are getting even more performance with the modded windows 10/3xx drivers, in fact, the 290(x) are performing very similar to the 390(x) with those drivers.... I think even the 7xxx series are getting big performance boosts with the modded drivers. The fury x is still a very good performer "overall" atm, it is just the pricing that needs to drop a tiny bit more especially when the 980ti has just dropped to the £500 mark
- initial price gouging, give it a month or 2 and I'm sure the fury will drop below £500, just look at the 295x2, 290(x) etc. Also, as you know yourself, take what gibbo says with a pinch of salt, supposedly the 980ti weren't going to be dropping to £500 any time soon just last weekend....
I wouldn't bother with the 3xx series, joke of a release them! Better of picking up second hand 290x from the mm and just wait it out for a few months, if AMD
**** up, then sell your screen and get 980ti + gsync screen.
Personally I think I will probably switch to nvidia in the future but I don't really fancy going from slow drivers (which I think will improve once AMD get their W10 drivers working perfectly) to unstable drivers (which nvidia probably will sort out sooner than later as well...), nothing more annoying than having stability issues.... plus, nvidia don't seem to support their older cards as well as AMD. I also don't really want to support things like gameworks....
As for myself, I am thinking of just going with the samsung 34" screen now, no free/g sync but I don't want to be tied into AMD and there is absolutely no way I am paying an extra £150+ just for a gsync version of a monitor and there is no way I am paying £700+ for acer or asus gsync monitors who unfortunately (or maybe fortunately?) seem to be the only ones interested in gsync
It is a
****ing nuisance nvidia not taking on adaptive sync.
Unfortunately, both sides are just a
****ing joke now.
You know my views already.
Even the bot is thinking about changing sides, that says a lot!
I have no brand loyalty to either of these
****** GPU brands

, I have always chosen AMD because they offered better bang per buck though.