What gets on my nerves are companies that have about 20 minutes of IVRs and automated messages just to end up with "Did you know... You can find the answers to 90% of queries on our website. Goodbye!". Even the automated chat bots on the sites just want to send you to FAQ pages. If you're lucky, after 15 minutes with the bot (after numerous chat resets) you'll get a "Thank you, your request is #GB6623660 - one of our team will endeavour to respond to your query with 7 business days. Response times may be affected further by Covid 19". These types will not get my custom unless absolutely necessary.
Yep same applies to live chat, many websites are also now hiding live chat and contact us phone numbers away, instead almost every link pointing to a FAQ. The effort I had to go, to contact microsoft xbox support was a real eye opener. I had to ask on this forum and google on how to contact them.