Khan wanting 70% is no more ridiculous than Brook wanting 50%. Regardless of who you like or who's the better fighter, I think it's fair to say Khan brings a lot more PPV buys to the table than Brook does.
Kahn's head has always been bigger than his boxing talent so I can't say I'm really surprised. Having said that, it's a dangerous fight and he's always a single punch away from having his head removed so they might be purposely pricing themselves out of the fight.
I'm not sure who is the bigger celeb or better known but the Brook Khan fight is the biggest fight Khan could hope to get ever. In boxing terms Brook is the man and for Khan a fight of this magnitude would be a chance to prove he's a top level fighter. If he turns down Brook then he really is finished. All he has left is a possible mandatory shot at the WBC belt.
If Brook beats Spence and Khan doesn't win the WBC title then it's game over. The only Amir Khan fight I would ever watch would be one of those fights. My wife knows who amir Khan is but she would never pay to watch him box. Who is the bigger name isn't going to sell more tickets.
I agree it's the biggest fight for Khan but it's the same for Brook too. The difference is Khan's made far more money than Brook has throughout his career. Brook's struggled to make the big money fights which is why he took the GGG fight. Brook needs the fight more and brings less money to the table.
And the bigger name definitely sells more tickets. Anybody with half an interest in boxing knows who Khan is, only proper boxing fans know who Brook is and as Hearn admits himself, its the casual fans that bring the money in.
edit: as for Spence, all the talk from Hearn is that he wants Brook to move up if the Khan fight doesn't happen.
Brook v Khan is maybe one of the biggest fights in boxing. Certainly the biggest fight that can happen in the welterweight division. Khan hasn't got room or time to take meaningless fights because no one wants to see him in another grooming match against a middle of the road American. It's time to make a mark at 147.
Khan should fight Brook then the winner of Gracia Thurman. Brook should then fight Spence or move up if he can't make 147.
Kell Brook went to the states and took a belt from a man billed as the next Mike Tyson of boxing, has a better record and all but a couple of his fights have been in the UK. He's been a champion for three years and the Golovkin fight massively outsold anything Khan has done in business terms and that fight probably didn't have enough time to be marketed or get the exposure it deserved.
I'd have to disagree. Brook brings credibility and a point to the fight.
I'm not disputing that they both need each other or arguing who's the best boxer. My point is that, of the two of them, Khan brings more money to the table. As I said, only proper boxing fans know who Brook is - this small group of people don't bring the money in. Eddie Hearn's admitted himself that the reason why matchroom/Sky are so far ahead of the competition is because they target the casual fans, not the hardcore boxing fans. And Hearn's also admitted recently that Khan is the bigger name of the 2.
I'd be surprised if Brook made more from the GGG fight than Khan did for the Canelo fight btw.
I'd be interested to know where you've seen or read that Brook/GGG sold more than Khan/Canelo - I find that incredibly unlikely given the size of the two markets and the fact that Canelo's probably the biggest draw in boxing right now. Hearn all but confirmed that Khan made more than Brook in their last fights - it was put to him that even taking just 30%, Brook would earn more than he did vs GGG and his only response was at 50% Khan would earn more than he did vs Canelo.
As for his motivations, from what I've seen it's money that motivates most fighters and you can't blame them. It's a dangerous career and if you're going to get beaten up for a living you want to make sure you get paid as much as you can for it. And that's the key to this fight for me. Brook's desperate for the money fights at this stage of his career, that's why he took the GGG fight. Where does Brook go beyond Khan that will pay him a fraction of what he'd earn from this fight? Khan on the other hand is already set for life and not only has he made more money than Brook, he'll find making money after boxing far easier given his celeb status too. It's no different to Bellew-Haye. I'd bet my life that Haye's getting the better end of the split in that fight (he's even getting a bigger cut of the promotion too) but Bellew's taking it despite being the more credible fighter and current wold champion in his weigh division. Why? Because he's not made life changing money in his career yet and there isn't any fights for him at his weight that will make him that money. If and when this fight happens, I'd bet that Khan walks away with a bigger cut than Brook.
Regarding Khan needing to take credible fights, that's surely a bit harsh. One thing you can't criticise him of is not taking fights. Losing them has been his issue![]()
All boxers say these things publicly but it's usually just bravado. If anyone follows IFL TV, they done an interview with Hearn and Khan's promoter recently where Khan's promoter mentioned that there's legal reasons why Khan can only take the fight on a 70-30 basis in his favour. No idea what those could be.