Elon literately made shareholders an offer they couldn't refuse. So much for the poisoned pill the board were going to implement.
Wonder how many banned accounts will return? Donald Trump, Babylon Bee? I bet a lot of the Twitter staff are panicking right now.
If they're panicking, it's probably because they know the issues those accounts caused, both legally and from an advertiser point of view and are trying desperately to work out how Musk is going to reconcile his various stated objectives, some of which are contradictory.
I mean it's easy to say "I'm going to do this, and make the company more profitable" and at the same time "but i'm not going to charge the users for it", it's significantly harder to do if for example your service becomes toxic to the people that are paying you (in the case of Twitter that's advertisers at the moment). Much of the "censorship" on Twitter and Facebook is purely down to what the advertisers want their products associated with, and most of the rest is down to either legal obligations or some vague attempt to avoid it devolving into such a cesspit that your userbase decides "screw this, i'm off". People seem to forget just how many "big name" "social networks" have risen and fallen in just the last 25 years, and why they often failed (removing any attempt at moderation is a great way to drive off vast numbers of people who don't want a monkey poo slinging free for all).
In Trump's case he incited the storming of the Congress building, which led to the deaths of several people, I can't imagine why any company might have a minor issue with that, especially the various huge advertisers who spend billions a year on associating themselves with the "freedom, democracy, apple pie and the American way" sort of image.